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The Horseradish Capital of the World
Episode 17723rd February 2024 • Cognitive Dissidents • Cognitive Investments
00:00:00 01:00:22

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Jacob hits the road and brings perspectives on geopolitics and markets from the point of view of Eau Claire WI, formerly Sawdust City, home of Bon Iver, the once mighty U.S. tire industry…and the biggest horseradish producer around. Rob and Jacob discuss the U.S. tire industry and the lessons its demise poses for geopolitics and markets, before backing into conversations about China, U.S. trade policy, NVIDIA HYPE, and human capital.



(00:00) - Intro

(01:30)– Eau Claire, WI

(04:30) – Tires

(24:15) – China and Mexico

(30:03) – Trump's U.S. trade policy + semis

(43:37)– Human capital

(51:00) – Quick global roundup


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Cognitive Investments is an investment advisory firm, founded in 2019 that provides clients with a nuanced array of financial planning, investment advisory and wealth management services. We aim to grow both our clients’ material wealth (i.e. their existing financial assets) and their human wealth (i.e. their ability to make good strategic decisions for their business, family, and career).


Disclaimer: Cognitive Investments LLC (“Cognitive Investments”) is a registered investment advisor. Advisory services are only offered to clients or prospective clients where Cognitive Investments and its representatives are properly licensed or exempt from licensure.

The information provided is for educational and informational purposes only and does not constitute investment advice and it should not be relied on as such. It should not be considered a solicitation to buy or an offer to sell a security. It does not take into account any investor’s particular investment objectives, strategies, tax status or investment horizon. You should consult your attorney or tax advisor

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