In this episode I talk about why you should have your own domain name for podcasting.
Welcome to Podcast Answers, the show where I help people start and grow their podcast,
Speaker:answering any podcast questions along the way.
Speaker:If you have a question, please reach out and get in touch with me, podcastanswers.com slash
Speaker:contact, and I would love to help you answer any questions that you have about podcasting.
Speaker:Last episode, we talked about seasons, why you should have them, should you have them,
Speaker:should you not have them. If you've not listened to that, go to podcastanswers.com slash seasons,
Speaker:and you will, the episode we were talking about, you'll see that and be able to listen to why I
Speaker:think you should or should not have seasons. But without further ado, this episode, we're going
Speaker:to be talking about havingyourown.com. In the words of the great Todd from Blueberry,
Speaker:getyourown.com. Todd seems to be always on gettingyourown.com, and I agree with Todd.
Speaker:I am going to be somebody who always thinks that havingyourown.com is a good thing. So
Speaker:what are some reasons to haveyourown.com? So you have a home place where people can find you.
Speaker:So if you live in an RV, no one knows where you're at. They may have an address for you right now,
Speaker:but what if you move tomorrow? They're not going to know where to reach you.
Speaker:So what are they going to do when you move? Same thing with podcasting. You can tell people
Speaker:that you are atpodcastname.podcasthost.com for your show notes and stuff, and even, you know,
Speaker:I'm on Spotify, Apple Podcast, or wherever you get your podcast from. But what happens when you
Speaker:move podcasthost? Thatpodcastname.podcasthost.com is not going to lead to your show notes anymore.
Speaker:Or worse yet, what happens if you get kicked off of Spotify or Apple Podcasts? It does happen,
Speaker:and people may not know this, but Apple Podcasts is the directory that a lot of other apps use
Speaker:to pull podcasts from. So if you get kicked out of Apple, then you're out of a lot of apps.
Speaker:When they search for you in a lot of different apps, they're not going to find you. If they
Speaker:knowyourown.com, they can always come to that and find you. So even if you get kicked off of
Speaker:Apple Podcasts, they can know to go topodcastname.com and find you there because you will always be
Speaker:there and you will always, you know, your stuff will always be there. The other nice thing is you
Speaker:don't always need to say, come find us on Apple Podcasts or Spotify or wherever you get your
Speaker:podcast at in your podcast. You can just say, go topodcastname.com and all the places you find
Speaker:audio or link there. So if you have anything new, you can list it right there. It's not going to
Speaker:change your audio. You don't have to go back in and tell somebody that you're now on the hottest
Speaker:new app or whatever. You can always just say, go topodcastname.com and find all of our audio there.
Speaker:If you have your own website, you can also do things like have really easy names to remember
Speaker:your episodes by. Like for instance, I said this last one was podcastanswers.com slash seasons.
Speaker:That's a really easy way to, if you're listening to me right now, you can go, oh, I want to listen
Speaker:to that. It's really easy to remember slash seasons and you can get to the show notes post
Speaker:for that episode, which has a link to the audio in it, as well as having, being able to
Speaker:just easily see other things that I may put there that are not in the RSS feed. If you
Speaker:have your own website, you can do other things too, like welcome messages and more. It's like
Speaker:you could have on your homepage of podcastname.com, you could have a video welcoming people to your
Speaker:show. People connect with video. People love seeing people on video. They may connect with them
Speaker:via audio and being right in their ears, but when they see them, they feel like they really,
Speaker:really, really know the person. They've seen what it looks like, what the person looks like.
Speaker:They've seen what it exactly means to have what the post looks like. You can also have
Speaker:memorable short links too, like for instance, podcastanswers.com slash captivate will take you
Speaker:to my very favorite podcast host or podcastanswers.com slash Ecamm will take you to my favorite
Speaker:software for streaming video, which I'm doing right now. I believe heavily in doing video
Speaker:and audio at the same time, so that way you have it. Both of those are short links and
Speaker:they're affiliate links of mine, which I will make a commission for if any of you buy from Ecamm
Speaker:or Captivate, but the nice thing about having your own website is that it's memorable. You don't need
Speaker:to say go to bit.ly slash whatever or some other random link to get to the, you know, if you're
Speaker:having a short link or whatever, or other websites can take people off of their websites.
Speaker:You can do that right from your own website and you're driving people back to your brand.
Speaker:You're not driving them to something that's not yours like bit.ly or, you know, even going back
Speaker:to the Apple Podcasts thing, you're not telling them go to Apple Podcasts to find me. You're
Speaker:saying come to podcastanswers.com to find the podcast, to find all of the information you're
Speaker:ever going to need for the podcast. And again, you can do those memorable short links, which are
Speaker:easy to remember because you already know if I've already drilling into you and into your head,
Speaker:podcastanswers.com, podcastanswers.com, podcastanswers.com, you're going to know
Speaker:that when I'm talking about something like Ecamm, you can go to podcastanswers.com slash Ecamm
Speaker:and get there. So how do you get your own dot com or dot org or dot whatever your domain name?
Speaker:You can go to any domain register. I like GoDaddy just because I've been using them forever,
Speaker:but you can go to any register or domain register, trar, and get your domain there. It'll cost you
Speaker:somewhere between $15 and $20 a year. That's just for the name. That's not for any website space.
Speaker:That's not for anything like that. It's just for the domain name. Now, once you have that,
Speaker:though, you can do and use it however you want. And there's lots of different ways to use that.
Speaker:And so I'm going to talk you through a little bit of those ways to use your domain because really,
Speaker:you can do anything you want with it. You can... Many podcast hosts, and this is maybe the easiest
Speaker:thing to do, many podcast hosts allow you to map their podcast name dot podcast host dot com,
Speaker:which would be your show notes and your show page to a custom domain. Now, each may...
Speaker:Each people do it a little bit different. They may charge you for this. They may not,
Speaker:but each one will have their own instructions on how to go into your registrar, so in my case,
Speaker:GoDaddy, and point it to their server and allow you to change that so that you can get
Speaker:podcastname.com. And it takes you essentially to podcastname.podcasthost.com. I'm saying a lot
Speaker:of dots and dot coms in here, but follow me here. So it's nice because it looks... You don't know
Speaker:when you go to that, that it's actually going to some other website. You don't know that it's
Speaker:not something you're hosting. It doesn't really matter because they're just going to see the
Speaker:podcastname.com. Even though you are using their website, if you decide to move hosts,
Speaker:then all you have to do is point your domain to a new host. And the address that the listeners
Speaker:come to is going to be the same. So for instance, if I were to change... If I were doing that and
Speaker:I was using my podcast host to host my website or my show notes, and I'm with Captivate now,
Speaker:but if I were using them and I had podcastanswers.com pointing to their web page, their show page,
Speaker:all I could use... If I decided to go somewhere else, I could. I could really easily change
Speaker:somewhere else and not affect anybody else. You wouldn't know the difference. It may look
Speaker:different, but the place that you're going to go is always the same. It's always going to be
Speaker:podcastname.com, podcastanswers.com, whatever. If your podcast host does not allow you to
Speaker:custom match your domain name to their site, you can always redirect their domain, your domain,
Speaker:your domain to their given site. So if you visit podcastname.com in the URL bar, you'll be redirected
Speaker:to podcastname.podcasthost.com. Make sure that you do a 302 or a 307 redirect, though. There are
Speaker:many types of redirects, and the 302 and 307 are what are called temporary redirects. You will
Speaker:want to do this because if you choose a permanent redirect, your browser will remember the location
Speaker:that you're forwarded to, and it will no longer hit the server to check if the URL redirect is the
Speaker:same. So let's say you move hosts and you change your redirect to the new host. If you use a permanent
Speaker:redirect, then your browser will automatically go to the old host and not check if there's the new
Speaker:one, but with a 302 or 307, every time someone hits it, they're going to go out to that where it's
Speaker:forwarded from and check and see if it's still valid. And the last way to do it is actually
Speaker:have your own web hosting. This is going to be the most flexible, but it is going to cost you a
Speaker:little bit more for the hosting. With your own web hosts, you can put other files for download.
Speaker:You can offer more things. Your website is truly yours. It's truly your digital space,
Speaker:and you can do with it what you want. So you can go to any web host and do that. Now, you're
Speaker:going to need a different web host from a MP3 host for your podcast because most web hosts aren't
Speaker:going to want to serve MP3 files from their website and they'll kick you off. So you will need a
Speaker:podcast host still, but the nice thing about having your own website is it is truly yours. You can
Speaker:make it look the way that you want because if you go with the podcast hosts site, most of them are
Speaker:pretty great, but they're going to look the same. They're going to look mostly the same. You can't
Speaker:do a whole lot of configuring on them. So if you have your own website with your own.com, you truly
Speaker:own that digital space, and you can really do anything you want with it. So in closing, if all
Speaker:of this is too much for you and you want help doing it, I am available for, I am available for
Speaker:contact. I can do one-on-one consulting. Just contact me at podcastanswers.com
Speaker:slash contact, and I would love to work with you, help you start and grow your podcast, help
Speaker:create a, help create a look for you and a website for you and help you even map your own domain.
Speaker:Also, make sure that you subscribe to our website, our YouTube channel, sorry, not our website,
Speaker:our YouTube channel at youtube.com slash at podcastanswers. We not only post our weekly
Speaker:podcast video there, but we are also doing other training videos and tip videos and things like