On this episode of The Data Storytellers podcast, we explore the transformative power of analytics in large organizations with Henning Von Roon, Head of Technology Practices and Analytics Capabilities at TUI Group. We delve into the evolution of data roles, the impact of analytics on business strategy, and the importance of leadership and cultural adaptation in harnessing data's full potential. Join us as we discuss how data-driven decision-making can lead to significant business advancements and the challenges of implementing wide-scale analytical changes.
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00:07 - Introduction to Henning Von Roon and his role at TUI Group
02:29 - Henning's journey from business analyst to head of analytics
04:19 - The role of an enabler in analytics
06:06 - Defining success metrics in data projects
08:25 - The importance of technical understanding among senior management
10:06 - Encouraging open conversations through "dumb questions"
12:07 - The qualities of effective data leaders
15:41 - Defining data-driven business strategies
19:03 - Cultural barriers to adopting data-driven practices
21:40 - Case study: Implementing Tableau at TUI
23:55 - Building trust and managing remote teams
25:31 - Setting priorities and managing expectations in data projects
27:34 - Final advice for leaders in analytics
