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429: Empowering Coaches for Business Success with Vena Sterling
12th February 2025 • STaR Coach Show • Meg Rentschler
00:00:00 00:34:31

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Many coaches find themselves stuck, unable to create the thriving coaching business they envisioned. As a result, they leave the field of coaching or flounder around, never reaching their full potential. This is not okay! The world needs coaches, so we must work smarter, use the right systems, and “Go for the Gold.” Think like an Olympic champion! Join us to learn more in today’s episode.

Show Highlights:

  • Don’t “sell” coaching. Do this instead.
  • Create the value proposition of what coaching is.
  • Systems are the ways we manage our resources.
  • Think TEMP: Time, energy, money, and people
  • The Work Smarter philosophy: FANS: Framework, an attractive offer, nurture, and the sales process
  • Utilizing your coaching skills can help you stand out from the crowd.
  • Finding the core of who you are here to serve
  • What are your values? Are you living them out day-to-day?
  • “People come to you for WHO YOU ARE. YOU are the magic sauce.”

Resources:

Connect with Vena Sterling: Website and Resources

Connect with Meg:

ENROLLING NOW FOR THE MENTOR PROGRAM! Click here for more information and sign up now! 

Explore the STaR Coach Community and see what’s available there for you!

Visit the STaR Coach Show YouTube Channel! Subscribe today! Join our live show taping on the 3rd Thursday of every month at 1 pm CT. 

Explore past episodes and other resources at www.STaRcoachshow.com.  



Mentioned in this episode:

Join Mentoring Program!

If you’re a coach who wants to grow—not just check a box—this is for you. I’m enrolling coaches now for my Spring Mentoring Program. Some are here for credentialing hours. Others are here because they want to become the coach their clients rave about. Inside the program, we work on your actual coaching. You’ll hear yourself differently. Learn from other coaches. Develop more presence. And ask questions that create real transformation. If you’re ready to deepen your skills and your impact, I’d love to support you. Learn more at starcoachshow.com/mentor I’d love to work with you.

Mentor Program

If you're working toward your ACC or PCC credential, or if it's time to recertify your ACC mentor, coaching isn't just a requirement on a checklist. It's one of the most transformative investments you can make in yourself and your coaching. I've taught or mentored over 2000 coaches, and I hear the same thing again and again. I came because I had to, and I am so glad that I did. Coaches tell me they walk away with renewed energy, deeper confidence and a community of peers who genuinely support each other. Here's what you need to know right now. Mentor coaching must span a minimum of three months, so the time to start is not when your credential is just about to expire. And if you complete your hours in 2026, you get ahead of the upcoming ICF changes, which means peace of mind along with skill development. My fall cohort is already filling up. Every group is capped at ten. It's small, personal, and powerful. If you've been waiting for the right time, this is it. So head over to Star Coach Show. That’s https://starcoachshow.com/mentor/ to grab your spot or to learn more. I'd love to work with you. Now, let's get into today's show.

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