Episode 34 •
18th February 2026 • Podcast-First Marketing | Use Podcasting to Attract Clients, Sell Your Offers + Grow Your Online Business • Allison Nitsch | Podcast Strategist
Ever hit record, share something truly helpful… and then freeze when it’s time to talk about your offer?
If selling at the end of your podcast feels awkward or forced, this episode is for you. I’m walking you through why “salesy” isn’t really about the pitch and how shifting the structure of your content makes all the difference.
You’ll hear:
Why selling feels uncomfortable (and how to reframe it)
The real reason your call to action feels out of place
How the Four Episode Focus Method removes sales pressure
What to say throughout your episode to guide listeners naturally
Selling is just telling someone how you can help. And with the right structure, it becomes a seamless part of the conversation.