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Designing your Management Reports
Episode 1759th July 2023 • I Hate Numbers: Simplifying Tax and Accounting • I Hate Numbers
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In this episode, we look at designing management reports and their crucial role in helping businesses thrive and make informed decisions.

The Importance of Management Reports

Management reports go beyond mere documents; they are powerful tools for comprehending your organization's past, present, and future. By analyzing a wide range of information, they help you identify opportunities, navigate challenges, and steer your business toward sustainable growth.

Problems with Generating Management Reports

However, many business owners encounter three common problems when generating management reports. It is important to address these issues to maximize the effectiveness of these reports in driving success.

Lack of Clarity in Objectives

Firstly, businesses often fail to consider the purpose and objectives of their reports. Without clear objectives, the internal structure and content of the reports can suffer. Therefore, it is essential to define the specific needs of your business, whether it's financial analysis, efficiency assessment, or strategic planning.

Neglecting the Intended Audience

Secondly, businesses often overlook the intended audience of their reports. These reports should primarily cater to decision-makers such as managers, board members, and external agencies. By tailoring the reports to meet the unique needs of each stakeholder group, you ensure relevance, impact, and effective decision-making.

Inadequate Inclusion of Relevant Information

Lastly, businesses sometimes fail to include all the relevant information in their reports. The information provided must be reliable, accurate, and up-to-date, reflecting key performance indicators (KPIs) specific to your business. While financial results are crucial, it is essential to have a well-rounded analysis that encompasses non-financial aspects, aligning with your mission and objectives.

Conclusion

In summary, management reports are indispensable tools for driving positive change and achieving sustainable business growth. By clarifying objectives, considering the audience, and including relevant information, businesses can harness the power of these reports to make informed decisions, measure progress, and ensure long-term success.

If you would like assistance in developing your management reporting systems or gaining insights into your business, please contact us. Remember, planning, implementing, and profiting from effective management reports can transform your business.

Transcripts

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Your business, my business, we're there for many reasons. We're there to deliver our why. We're there to help people. We're there to bring joy and experiences to those individuals. We're there to solve problems, we're there to provide transformations, provide solutions. We're there to be sustainable. We're there to survive, prosper, and grow.

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But like any business, we need to keep an eye on what's going on, specifically on the business and financial side of things. In order to avoid crashing into the wall, in order to carry on growing and sustaining our businesses. We need to make sure we've got as smooth a path as possible. But how do we discharge that?

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How do we achieve that? Well, step forward. Management reports. In this week's I Hate Numbers Podcast, I'm going to be looking at management reports, specifically the three problems that business owners have when they generate management reports, if at all, to help run their organisations, to help make informed decisions, to help them make profit, to help them deliver their why

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and to continue in business.

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You are listening to the I Hate Numbers podcast with Mahmood Reza. The I Hate Numbers Podcast mission is to help your business survive and thrive by you better understanding and connecting with your numbers. Number love and care is what it's about. Tune in every week. Now, here's your host, Mahmood Reza.

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Hi folks. My name is Mahmood. I'm the founder, director of I Hate Numbers. My mission in life is to help businesses make money, not have an expensive and time-consuming hobby, increase their financial awareness, reduce their stress tax save time. Plan it, do it, profit are my watch words. Let's crack on with the podcast. Now,

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management reports, management information is the combination and blending of information about your organisation showing a wide range of information to help you and your team understand what's gone on in the past, what's going on now, and to understand the future and to take advantage and avoid those rocky shores.

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Now, did you know that management reports can play a vital role in providing insights for you and your team and official information that will help make decisions, help understand what's going on, and help to put your best business foot forward? Now, management reports are a valuable tool for that decision-making process.

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Assessing what's going on, communicating with a wide variety of stakeholders, including your team. Now over the last 28+ years and more, I've noticed several issues that occur in management reports, and I want to cover these in this week's podcast. My primary aim is to draw your attention to these so you can avoid those problems, avoid those pitfalls, and avoid any unpleasant surprises.

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What's the first one we're going to start with? Well, our first problem we're going to look at is not considering what the report is there to do. What's the purpose? What's the objectives behind the report? If we don't have clarity of objectives, we don't understand what it is we want to produce, what we want to show, then the internal, the content and the structure of our management report can suffer.

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I will point out at this point, folks, that if you're thinking management reports, our organisation doesn't have them, then wait until the end of the podcast and I'll suggest what we can do next. So it's really vital that we understand what the specific needs of our business is to give us insights into financial analysis, insights into the efficiency of our organisation, how we interact with customers, what our customers are doing,

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whether it's for strategic planning, so what is the objective? What is the purpose that underpins the production of the reports? The second common problem I found is people not thinking about the intended audience of the management report itself. Typically, in most businesses, the intended targets of these management reports are managers. At the risk of stating the obvious,

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this is not aimed at the accountants, but it's aimed at those managers who make decisions, who input into managing the direction of the organisation. Other intended users could be board members, could be external agencies, but predominantly, those management reports have to satisfy the needs of the intended audience.

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Each of the different stakeholder groups within our organisation will have different needs, requires specific detailed information. So therefore, we must make sure that the report is structured and tailored to meet their needs. Relevance and impacts is advanced when we take those on board. Now, if you feel that your management report doesn't quite hit the point, doesn't quite have what it needs at the moment, there's always opportunity to reformat that.

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There's always opportunity to recraft that management report, and if you do, Make sure you involve those requisite stakeholders in the process. It gives you transparency, it builds trust, builds collaboration, and it gives those users more confidence in the reports that are generated. Get input. Get feedback from your stakeholders during the design phase to make sure their needs and concerns are addressed

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and taken into account. If you are revisiting, if you are recrafting your existing management report, then circulate a draft their review, get some input, clarify what is needed. The third most common flaw that I see is not including the relevant information in the report. The report information must be reliable, must be accurate, taking into account how frequently you want to issue that.

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These are not statutory accounts we're doing by the way. This is management report, which comes out on a more frequent basis. Make sure it's relevant, make sure it's up to date, and make sure we've got the data that's comprehensive to provide good, valuable insights and good valuable information. We have the issue of KPIs to consider, so whatever is important for your business, whether it's client retention, staff turnover, profitability, can't miss that one out,

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cash flows, click through rates on the website, whatever is the critical indicator for your organisation, your business, make sure it's reflected and included on the reports. It's got to be relevant and it's gotta be pertinent for your reader, your decision maker, purely looking at the financial results important that they are,

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money in the bank. Profitability and debt are certainly crucial, but it's not just that, that's too lopsided and it's too narrow a perspective if you purely focus on the financial. You need to make sure you achieve your mission objectives, and you need to make sure you've got a rounded analysis of all those other

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non-financial aspects within your organization. So your management report needs to reflect your mission, your objectives. You've got to identify and establish those KPIs that align with that. And these metrics are going to help you measure your progress and success in the areas such as sustainability, excellence, client satisfaction, and operational efficiency to name but a few.

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Now, spoiler alert, I did say there's three problems. There is a last one, a problem presentation, but I'm going to devote a podcast to that next time. So for now, I'm going to be focusing on those first three problems. Let's summarise where we are. Now to design and produce an effective management report

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always think about what is your report trying to achieve. Secondly, who is the target audience for your reports? Thirdly, what information is going to be useful for your reader to help them understand what's going on and to make informed decisions for the best of the organisation? And lastly, how do we present that information?

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A well-crafted management report will drive positive change and contribute to your sustainability, to your business growth and your business success. Now folks, if this has struck a chord and you want to talk about how I and my team can help you develop your management reporting, develop your systems to help you gain those insights into your business, then please contact me.

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Details in the show notes and until next week, folks, think about your management reports. Plan it, do it, profit. We hope you enjoyed this episode and appreciate you taking the time to listen to the show. We hope you got some value. If you did, then we'd love it if you shared the episode. We look forward to you joining us next week for another I Hate Numbers episode.

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