In this episode, I chat with Oscar Boatfield, who is one of the co-founders of bags and accessory brand BearMade who make all of their bags in the UK. If ever there was a great example of a business doing the right thing by both the planet and its customers, then BearMade is definitely it.
Discover:
02:27 What Oscar was doing before BearMade which led to the launch of his business
07:00 How Oscar found BearMade’s niche market
09:09 Why Oscar doesn't offer discounts on their products
11:20 Why Oscar and his wife Nell set up The Wildish Club
14:20 How BearMade sticks by their brand ethics
20:14 Why Oscar has been so honest with their customers about raising the prices of their products
22:20 How Oscar is able to retain good value on his well-made bags