There are a lot of myths and misconceptions when it comes to SEO. Some people think that if they just do one thing, their website will shoot to the top of the search engine results pages (SERPs). Unfortunately, this isn’t the case.
So, SEO is the process of optimizing a website so that it will rank higher in search engine results pages (SERPs). This means improving the visibility of a website so that it will show up higher in search engine results for certain queries. The higher a website ranks, the more likely people are to see it and click through to it. SEO is an ever-evolving field, and what worked yesterday may not work today.
In this video, we will discuss 6 of the most common SEO myths and why you should stop believing them!
Chapters: 00:00 Intro 00:39 Is paid marketing better than SEO? 02:25 What is zero and first-party data? 04:00 Why SEO is the best? 05:24 SEO Myth #1: SEO is DEAD 06:53 SEO Myth #2: Google prefers fresh content 08:56 SEO Myth #3: Long-tail keywords are easy to rank 10:25 SEO Myth #4: Duplicate content Penalty 12:34 SEO Myth #5: Links don’t matter 16:01 SEO Myth #6: Longer content is better 18:25 Takeaway