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Why Your L&D Department is Actually in Sales Too - Alison Shea, Global Learning Professional, Founder - The Learning Manifesto
Episode 911st March 2023 • Sell By Being Human • Alex Smith
00:00:00 00:49:58

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Summary:

Alison Shea is a Learning Development Professional who has lead learning and development teams for global organizations. She's won a variety of awards in L&D for her work in creating DE&I Prgorgamming, for LMS Implementations, and for Virtual Meetings. She also recently launched an awesome newsletter called the Learning Manifesto in which she shares her insights from her over 20 years in the L&D profession.

You might look at your HR department or your learning team and think their job is to train people to become better versions of themselves. But in many ways your training deperatment is using the same skills as your sales department. Just to different audiences. They have to understand their stakeholders needs, create courses that will resonate with learners, and engage teams to want to learn. In this episode, we talk about what you can learn about sales from an L&D professional!

Key Moments:

2:30 - Creating a needs assessment in L&D how not all needs are created equal. Why that's important.

6:00 - A framework of different kinds of learning and how types of learning can be similar with how you sell.

13:39 - What inspired Alison to become a teacher

17:12 - How the pandemic shaped organizations and educational system

20:52 - How to measure effectiveness

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