Oftentimes, it has been described from others in some circles of individuals that coaching is viewed "as a luxury", one of the first things that are cut during an economic downturn or when individuals clients cannot afford it. However, it is often misconceived and can have ramifications as a small investment can have tremendous opportunities for growth and development. In this episode, we explore this misconception and discuss ways to understand how to view coaching as a longer-term success strategy.

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Intro/Outro By: Michael Dugan, Podcast Host: Voice4Chefs

Welcome to the podcast where relationships, confidence, and

determination, all converge into an amazing, heartfelt experience.

This is Speaking From The Heart.

Welcome back to episode number 32 of Speaking From the Heart.

Today we're going to talk about what coaching might mean for you,

especially if you think it's a luxury?

I hear this quite a lot from a number of different people that, "Oh, I don't

have the money because it costs so much.

I think I'm just going to put it off.", or I hear oftentimes, "I don't know if

I really want to invest this much money into something that I don't know if

I'm going to get something out of it.

I think I will pass.", and afterwards when the client leaves, put my head on my desk

and just think for a moment what could have possibly gone wrong, but then I think

about the fact that, maybe, it's about the value that they don't see; the value

that we often think about after the fact.

Sometimes we want to see the value come immediately from having that

interaction with a coach, with maybe the different types of people that

are part of the process of helping to become something better; we often want

that instant gratification, which I often think that has happened in that

cultural mindset has changed a lot over the last three decades when it

has come to the advent of the Internet, but we have to think about what this

whole concept of coaching is all about.

It isn't just about viewing it as a luxury; something that we can put off

at any time if we really don't need to expend any extra money, especially with

the way the economy is, which even as of this time of the recording, we have

gone through quite a number of different events in the world stage as it relates

to the value of what time is, and even the money that is invested into something

like this, but I think we also have to look at the other side of the fence, which

is what are the ramifications for not putting that investment into ourselves?

Coaching is not to just think about the ways in which we can improve ourselves,

which even in the last episode in which we talked about the five things you

might have not known about my business or even myself, we have to consider the

fact that it isn't just about what we see from the outward perspective, but

what we can view ourselves from the inward perspective, and I often have

to talk to clients initially that are prospects in nature about this exercise,

because they often think through some of the things that have happened in their

lives that coaching that I'm going to be receiving better darn well changed me

forever, otherwise I want my money back.

Unfortunately, that isn't how it always works.

Coaching sometimes fails.

Sometimes it doesn't work the way that it intends because of the proposition

that was supposed to be happening from the start of the coaching relationship,

because of those definitions and even those aspirations not being clearly

defined, especially in the longer term success strategy of the client

itself, it often creates problems for the relationship to continue

past a certain point, especially if they don't see, from either the

coaches or client's perspective, that things are going very well.

I often hear about coaching being a luxury though, from even other people in the

industry thinking that because I can make 5, 10, $25,000 working with a potential

client, whether that is a person, an individual in nature, or even a business

that I can justify the high exorbitant rates that I can charge, but I think it's

all about not only value proposition in which we all have an understanding of

what we bring to the table, not just what the coach will provide, but also what

the client expects, but it's also about understanding what your capabilities are.

Coaching in itself doesn't always mean that you have all the answers, and I often

stress that so much with even some of my clients that this is just the perspective;

a worldview that I have adapted, especially in the over three decades that

I have lived on this earth, soon to be four, but don't tell anyone about my age.

I have to say though that even with age, you can have so much different

types of experiences, but they might not be in the best shape or form

for what the client is expecting.

That's why, oftentimes, when you have that mismatch of what the coach is

supposed to be providing and what the client is expecting, that creates what we

often see as this affordability problem.

To me, when I work with my clients, especially when they're coming into

the office and explain the problem that they have, I often do an analysis

of what they are actually expecting from the relationship itself.

A few of my questions that I normally ask are: Is it something that you want

to see yourself change down the road?

When you have that solution in your hand, is that something that you hope that will

change other things, whether that is the personal relationships, the professional

engagements, or maybe even have a new skill that you take that enhances you

to become something better, or something that you never thought possible?

Finally, what I really ask, and I even dive into quite a bit with initially

is, what is it that you want to see me hold you accountable in becoming, or

doing, as a result of working with me?

Now, my formula amongst other techniques that I have talked about and will continue

to talk about on this podcast and even with my guests, don't necessarily mean

that it's always the right solution.

We always have to adapt to what the things are that we're going through in our lives.

Whether that is something that is fundamentally changing for the

betterment of everybody or everything, whether that is for an organization

or individual, but we also have to look at what's the value that we're

essentially adding at the end of the day?

That really begs the question: Is coaching really just a luxury?

I think that we often have to take the perspective that when we have seen

coaches in the yesterday, meaning of the past, we often think of the people

that often were the legendary pioneers of having some sort of radical thought.

Coaches come in all shapes and sizes.

They are people in themselves that have made mistakes and even have

learned lessons along the way.

In essence, the value that is being brought by the business or even the

individual is really the personality, and the attention to detail, amongst

other sort of qualifications and backgrounds, is what they are really

providing and putting at the table.

If you decide to take it from the table, that means that you are

genuinely interested in moving forward, and that often means that you are

expecting something of that nature to come back and help you along the way.

We have even heard of many people, even in the coaching business, thinking that

they're able to do X, Y, and Z, but really they're only able to do maybe just X,

because what their perspective is of X, Y, and Z might be different from what

you might actually want, which is that X that you are attracted to, and I don't

mean your ex-girlfriend or boyfriend.

I'm talking about the X value of what you see in that person that's going

to genuinely help you, so I think it's really important for us to understand that

as you go through investments of time, energy, and commitment, especially with

someone that you really genuinely look at as somebody that has gone so far in

their career or aspirations, it's really about asking the deeper questions of what

is it that you actually have done that have created what you have created today,

alongside, what is it that you really want to see in the next 5, 10, maybe

even 25 years of your own business that you're running, which I'm always open to

discussing with potential clientele what I am looking to do down the road as a whole.

I think that we often have to have that connection on a personal level,

especially when we are trying to grow ourselves; to have that investment of

the tremendous opportunities that we have inside of ourselves often requires

us to understand the motivations and the techniques of what other people can do.

We have to explore the misconception in the world that coaching isn't just about

paying a lump sum of money, thinking that you get instantaneous results.

It's about learning from the person that has gone through their experiences,

offering some sort of new, unique idea or practice that might have been time tested

over and over again to be perfected, but maybe, just maybe, it's somebody that

has helped even other people see inside themselves what they're truly capable

of doing, but I think that we have to stop looking at luxury as something

that is a convenience that we pass away.

When we are in midst of certain things, I get it sometimes

that life throws curve balls.

Those curve balls being that we have bills that we have to pay, we have children

that get sick that we need to take to the hospital, we even have setbacks in our

own lives in which we want to have some of those things that we lost, maybe from the

pandemic, maybe from a loss in the family, maybe we were wanting to reclaim what we

have lost, and we need to put that value that we have inside ourselves to something

more important at the present time.

Those are all valid excuses, but time and time again, I have heard clients

say, "I don't think this is for me.

I don't think I'm ready for it.", and I don't know if that's really the

truth or maybe that is something that they're going through intentionally

that they're just struggling with understanding or identifying where that

value is that they really want to find.

At Your Speaking Voice LLC, what I really am trying to do is not just

see people for wherever they are at in their lives, but to assign a value

that I think is appropriate for what they are actually going through.

It's not going to be $5,000 to fix your life; maybe it's just going to be a

couple hours each month at a nominal rate.

That's not going to be a one-time shot of $25,000 so that your company's running all

over again; it might be a time investment that $25,000 takes over a year to make.

I think that we all have to understand that sometimes the concept of what we want

as instant gratification might not always come at the same time, place, or manner

that has happened with other people.

Your podcast host, Joshua D.

Smith, the very voice of this whole show, has been through very much those same

challenges that we have gone through, maybe that you have even shared on

this very show, or will share on this very show, but I think that we have

to understand the viewpoints of what coaching can be from a longer term scale.

What is it that it can change you to become that maybe you would've been

otherwise afraid of doing because you've broken the cycle of fear, which

in a future episode, we will talk about the concept of fear and maybe

some ways in which you can overcome that yourself through the help of a

coach, but I think that we have to understand that at the pivotal point

of all of this is the concept of money.

Isn't it true?

Money is the root of all evil.

I've heard that so many different times.

I have even believed it at some times in my life as it relates to the various

car repairs, the unexpected student loan bills, or even the different

types of expenses that just come out of nowhere that we never thought we

would have to pay, but here we are, emptying our wallets, or writing that

next check, or even swiping the plastic.

I think that we have to understand that money isn't just a understanding or a

mutual agreement between two parties of what we would be compensated for; maybe

you might be somebody that barters, maybe you have a service that you will

provide to somebody else, and in return, you will receive something from that

coach, or maybe that other individual, that's able to help them see or become

the best version of themselves, but knowing your value is also what that

coach is also charging you, because that coach wants to see you stay committed

to the bigger, long-term picture of what you are ultimately going to become.

That coach is spending that much extra of all the expense, resource,

time, and commitment to see you become something that you never thought you

could ever see in a million years, and that's why they are charging

what your value is down the road.

That is what they are seeking from you, but when you don't see it from the very

beginning, that's why you are turned off.

Maybe that's what's also flipping the switch off of this episode of maybe not

even listening because you are going through something that you have to

challenge yourself to get through first; to understand that maybe you can interact

with a coach in a way in which you never thought you could imagine before.

I think that we often want to have this conversation about, "Well, he can do a lot

more than this other coach, so why don't you go with him or her for that matter?",

and that's perfectly fine as well, but when you don't have a chance to give to

somebody to actually see if it's a good fit, maybe you need to start challenging

your own mindset and maybe your own view of what you think is really important.

Is maybe going to that sunny destination in Florida, or even

Jamaica or The Bahamas really worth it?

Maybe that excursion overseas, being able to have something of a lifetime,

might be the experience that you're willing to pay any amount of money

for, but are you willing to pay enough money to help yourself see

the best version of who you are?

Are you willing to put an investment of everything that you ever thought possible,

and seeing who you could potentially become down the road, if you're just

willing to give yourself one more chance?

Maybe, you just need that one extra shot in the arm by being able to be

injected with the hope, opportunity, the determination, the relationships,

maybe even courage for that matter, to set forth into some sort of vast new

frontier that you never thought you would be able to see if it wasn't for

somebody else pointing you along the way.

Investments are totally up to you, and I'm not here to change your

mind today, but I'm here to at least start the conversation about what

you think might be a luxury or not.

Oftentimes I want to hear what people are going through so that I know that I'm

doing the right thing; so, drop a line.

Of course, it's free: podcast@yourspeakingvoice.biz is

certainly available to you if you ever want to share any of your thoughts

about any of these episodes, even some of the information that is contained

in them, because I really am curious: Do you think coaching is just a luxury?

Do you think that all you can do is just do it by yourself and not have to worry

about the money that goes along with it?

Are you worried about putting a small investment in yourself that might create

some of the most tremendous opportunities for growth and development that you

have ever seen in your entire life?

Why not give it a shot?

Maybe you just might change your mind, and maybe at the same time

you're gonna change who you are, not only in the inside, but how you

interact with others on the outside.

Thanks for listening to episode number 32 of Speaking From The

Heart, and I look forward to hearing from your heart very soon.

Thanks for listening.

For more information about our podcast and future shows, search for Speaking From

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Visit us at www.yourspeakingvoice.biz for more information about potential

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