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New Zealand helping Japan to boost geothermal energy production with Yoshifumi Imamura
Episode 308th May 2023 • Jandals in Japan • Jayne Nakata & Catherine O'Connell
00:00:00 00:51:21

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Do you know the percentage of energy in New Zealand generated from geothermal sources? In this episode we talk with Yoshifumi Imamura who is working to help New Zealand support Japan with its geothermal energy development. There is huge potential for development of geothermal energy in Japan as it tries to become more sustainable in energy production. 

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In this episode you’ll hear:

  • Why New Zealand is a world leader in geothermal energy technology 
  • How Yoshifumi and his organisation are helping scientists in New Zealand and Japan to collaborate around geothermal power
  • What every Kiwi business should think about to boost their credibility in Japan
  • The one thing that trips up Kiwi businesses trying to enter Japan that Yoshifumi saw in his time with NZTE

About Yoshifumi

Yoshifumi Imamura is Japan Country Manager for New Zealand Crown Research Institute, GNS Science and a private company, Geo40. 

He has been active in international business for 30 years, having gained an MBA from the University of Leicester. 

He has worked for international companies, starting with one of the largest trading companies in Japan, - ITOCHU - and has experience in setting up Japan bases for international companies. He joined NZTE in Tokyo nine years ago, attracted by the similarities between the geography and people of New Zealand and Japan. 

Since then, he has focused on continuing to support geothermal-related businesses in New Zealand, and now putting his experience and achievements to good use exclusively for Geo40 and GNS. 

Imamura-san is the father to two grown sons and tells us that in his spare time, he can be found enjoying driving his Toyota hybrid car to visit various hot springs with his wife and his dog, Jerry.

Connect with Yoshifumi


Jandals in Japan is brought to you by Catherine O’Connell Law and PodLaunch with Jayne

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