The Talk Paint Podcast, hosts Gabe and Tyler Lori discuss the challenges businesses face in the evolving market landscape of 2024. They emphasize the importance of running lean operations, managing labor costs, and adapting to changes brought by events like COVID, the AI boom, and upcoming elections. The conversation highlights the emotional curve of marketing, detailing the journey from self-doubt to explosive growth. They stress the need for a solid marketing foundation and a methodical approach, touching on the limitations of relying solely on Facebook ads and the necessity of diversifying marketing strategies. The episode also features success stories and practical advice for businesses looking to thrive in the auto detailing and auto film sectors.
00:00 Introduction: Navigating Modern Business Challenges
00:14 Client Goals: The Reality Check
00:30 The Emotional Curve of Marketing
01:08 Detailing Growth: Your Marketing Partner
01:45 Welcome to the Talking Paint Podcast
02:19 Adapting to a Changing Market
06:05 The Evolution of Social Media Advertising
09:17 The Importance of a Comprehensive Marketing Plan
15:26 The Unicorn Client: A Success Story
22:34 The Emotional Curve of Marketing Revisited
33:58 Conclusion: Building a Solid Marketing Foundation
What to grow your business? https://workwith.detailinggrowth.com/
LEARN HOW TO GROW? https://detailingbusinesscoach.com/
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Links referenced in this episode:
Companies mentioned in this episode:
- Detailing Growth
- Google
- Meta
- Facebook
- Apple
- TikTok
- Instagram