If you’ve got Google Analytics running on your website, it may seem like a tiny script and a free business tool but are you actually opening yourself and your clients up to some unexpected risks?
Lanie Lamarre walks you through why Google Analytics might not be the best fit for your business.
Google Analytics was never meant to be used as an out-of-the-box solution. You can and should be customizing it for your business and for your clients’ privacy.
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