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Inbound vs Outbound Messaging With Jeff Ignacio and Rudy Wilson-Evans
Episode 2017th November 2023 • The RevOps Review • Cognism
00:00:00 00:21:43

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Our host Jeff Ignacion sits down with Rudy Wilson-Evans, Revenue Operations Manager at Synthesia, to discuss inbound and outbound messaging. He highlights the importance of understanding your ICP and tweaking your messaging accordingly. He also shares insights into his career progression and his experience in merging sales development operations with marketing operations.

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