Shownotes
Generic business advice doesn't work for us.
And why would it? Why would the advice work for a hairdressing salon, a computer shop and a tuition business?
In this episode, I unpack five concepts that I think paints an incomplete picture.
* Spoiler alert!*
Here are the five concepts that I think need to be reframed for education businesses:
- "Start by defining your target audience"
- "A successful business is scalable"
- "Launch, even if it isn't ready"
- "You need a logo and website"
- "Success relies on a great service or product"
In The Tutors' Mastermind (and in 1:1 coaching sessions), these are exactly the kind of areas we zoom into.
We:
- Deep-dive and map concepts to our businesses
- Design strategies that work for us, our values and what we can commit to
- Make sure we're all different so we stand out from the crowd
I hope you enjoyed listening!
- Sumantha
P.S. If you want to have chat about how we might be able to work together, I'd love to meet you. Book a call now.
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👋🏽 Hello! I'm Sumantha McMahon, a qualified business trainer with over 15 years' experience, and a former teacher turned tutor.
I specialise in supporting education business owners launch, grow and scale on their terms.
Here are three ways to work with me:
#1 Bespoke 1:1 Mentoring
Goal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.
#2 The Tutors' Mastermind
The leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.
#3 The Training Jukebox
A growing hub of resources and self-paced courses e.g. group classes, to help you pick and choose specific areas of your business to boost.
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Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.