Generic business advice doesn't work for us.
And why would it? Why would the advice work for a hairdressing salon, a computer shop and a tuition business?
In this episode, I unpack five concepts that I think paints an incomplete picture.
* Spoiler alert!*
Here are the five concepts that I think need to be reframed for education businesses:
- "Start by defining your target audience"
- "A successful business is scalable"
- "Launch, even if it isn't ready"
- "You need a logo and website"
- "Success relies on a great service or product"
In The Tutors' Mastermind (and in 1:1 coaching sessions), these are exactly the kind of areas we zoom into.
We:
- Deep-dive and map concepts to our businesses
- Design strategies that work for us, our values and what we can commit to
- Make sure we're all different so we stand out from the crowd
I hope you enjoyed listening!
- Sumantha
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👋🏽 Hello! I'm Sumantha McMahon, and I've supported over 100 tutors and education business owners.
As a teacher 'dropout' turned professional tutor, combined with my 20+ years as a business owner, I'm in it with you! Yes, I'm qualified too :-)
My training leans on tried-and-tested methods that are completely tailored to our niche.
Work with me to breathe life into YOUR definition of success:
#1 Bespoke 1:1 Mentoring
High-touch 6-month programme for tutors who want to make their business more lucrative, in a sustainable way for the future, while protecting the impact they make.
#2 The Tutors' Mastermind
The leading membership for tutors that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts.
This podcast is recorded using Riverside. Sign up for your account here (free plan available)
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Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.
