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25 Common Business Advice That Doesn't Apply To Us!
11th July 2022 • Upgrade Your Education Business • Sumantha McMahon
00:00:00 00:17:56

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Generic business advice doesn't work for us.

And why would it?  Why would the advice work for a hairdressing salon, a computer shop and a tuition business?


In this episode, I unpack five concepts that I think paints an incomplete picture.


* Spoiler alert!*


Here are the five concepts that I think need to be reframed for education businesses:

  1. "Start by defining your target audience"
  2. "A successful business is scalable"
  3. "Launch, even if it isn't ready"
  4. "You need a logo and website"
  5. "Success relies on a great service or product"

In The Tutors' Mastermind (and in 1:1 coaching sessions), these are exactly the kind of areas we zoom into.


We:

  • Deep-dive and map concepts to our businesses
  • Design strategies that work for us, our values and what we can commit to
  • Make sure we're all different so we stand out from the crowd


I hope you enjoyed listening!


- Sumantha

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👋🏽 Hello! I'm Sumantha McMahon, and I've supported over 100 tutors and education business owners.

As a teacher 'dropout' turned professional tutor, combined with my 20+ years as a business owner, I'm in it with you! Yes, I'm qualified too :-)

My training leans on tried-and-tested methods that are completely tailored to our niche.


Work with me to breathe life into YOUR definition of success:

#1 Bespoke 1:1 Mentoring

High-touch 6-month programme for tutors who want to make their business more lucrative, in a sustainable way for the future, while protecting the impact they make.


#2 The Tutors' Mastermind

The leading membership for tutors that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts.


#3 The Group Class Course

Get lifetime access to this self-paced course designed to help you launch, grow and refine your group classes. Includes teaching ideas too.


This podcast is recorded using Riverside. Sign up for your account here (free plan available)

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Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

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