Why is having a niche important for your small business?

In today's episode you'll learn why you need to have a niche.

A niche is simply a narrow or specialized audience for your products or services. Having one is important because first and foremost, you can’t do everything for everyone and second, it makes it easier to describe what you do and sell. 

Learn how to identify a niche and why they make running your business more efficient.

Music: Tuesday by Sascha Ende, Music.io