Artwork for podcast Visibility Strategies for Women Entrepreneurs with Tori Barker
Financial Visibility for Founders: Understanding Your Cash Flow with Laresa McIntyre
Episode 264th December 2025 • Visibility Strategies for Women Entrepreneurs with Tori Barker • Tori Barker
00:00:00 00:21:09

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Understanding your numbers shouldn’t feel overwhelming. In this empowering conversation, Fractional CFO Laresa McIntyre joins me to break down the real meaning of financial visibility and why cash flow is the key to sustainable growth. Laresa shares simple strategies for forecasting, understanding margins, and making informed decisions that support your business long-term.

This episode will help you build clarity, confidence, and a healthier relationship with your financials as a woman entrepreneur.

Key Takeaways

• Cash flow tells the real story of your business.

• Financial blind spots can lead to stress and uncertainty, but they’re avoidable.

• A simple 12-week cash forecast can transform how you plan and grow.

Connect with Laresa at https://www.rockbridgecfo.com/.

Learn more about visibility strategies for your business at https://creativemarketingconsulting.com/.

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