One of the best decisions I made for my businesses back in 2019 was diving into personal branding. 

Before, my businesses were the face, and it worked well until I transitioned. That's when I realized the power of being the brand.

Your brand isn't just you…it's a version of you. It's about your backstory, the three defining characteristics, and the three to five topics that represent you authentically. 

Crafting this narrative opens doors and opportunities you might not expect. 

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