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12 Subscriptions and Counting: Are You in the Club?
22nd April 2026 • The James Brown Commentary • James A. Brown
00:00:00 00:01:00

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Ever feel like your wallet's on a diet while your subscriptions are on a growth spurt? Well, join me as we dive into the surprising truth about our subscription habits in this episode! The average American is shelling out a whopping $219 a month on subscriptions, but when we took a wild guess, we thought we were only spending around $86. Spoiler alert: we were way off! It turns out that most of us have about 12 subscriptions, but we’re really only using half of them. We’ll explore how these sneaky charges keep piling up, often without us even noticing, and I’ll be asking you the big questions: How many subscriptions do you have, and if you could hit the reset button, which ones would stick around? So, grab your favorite snack, and let's get into it!

Takeaways:

  • The average American spends a whopping $219 a month on subscriptions, whoa!
  • When asked about our subscription spending, we underestimated by more than half, oops!
  • Most folks have around 12 subscriptions but only actively use about half of them.
  • Subscription services are clever; they charge us forever after just one sign-up, sneaky!
  • If we had to start fresh, how many subscriptions would we actually keep?
  • It's wild how our bank accounts dip while subscription prices keep climbing, right?

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Transcripts

Speaker A:

This is the Daily note from jamesabrown.net 219 bucks a month.

Speaker A:

That's what the average American spends on subscriptions, according to CNR research.

Speaker A:

But when we were asked to guess how much we spend, we said $86.

Speaker A:

We're off by more than half.

Speaker A:

And that makes sense, I guess.

Speaker A:

We signed up for each subscription once and we said yes once and then we were charged forever and then the price kept going up and up and up while our bank accounts went down, down, down.

Speaker A:

It's a quiet autopilot, ingenious and insidious.

Speaker A:

The average person has 12 of these subscriptions and we only use like half of them.

Speaker A:

It's a great business if you can get into it.

Speaker A:

What do you think?

Speaker A:

How many of these subscriptions do you have?

Speaker A:

And if you had to start over, how many would you keep?

Speaker A:

Let me know on jamesabrown.

Speaker A:

Net on that note.

Speaker A:

I'm James A.

Speaker A:

Brown and as always, be well.

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