How often should I publish my podcast?

The Golden Rule: Frequently enough to reach your goals without burning out.

Want to drive revenue in the next six months?

Publish 1-2+ episodes per week with ideal customers.

Publish 1 episode per week?

The timeline shifts to 9-12 months for deals to close.

Want to grow an audience?

Publish 2-3 episodes per week.

This creates a connection with your audience.

It's frequent enough, so they look forward to your next episode.

Start with short episodes to stay consistent.

You can always make your episodes longer once you get a good workflow.