Shownotes
If you’re like most therapists out there, you have very strong feelings about marketing. I won’t sugarcoat this…you hate marketing. You probably say things like: “I went to grad school to be able to help people, not to learn how to do marketing.” or “I’m a therapist, not a marketer, so why should I spend time marketing my services?”
I hear you. I used to feel the same way about marketing. I resisted it so MUCH. But you know what? Ever since I shifted my attitude toward marketing, it completely transformed my business. I stopped hating marketing and actually started enjoying it! So if you are ready to stop hating marketing and use it to your advantage so you can attract your ideal clients, today’s podcast episode is for you. Join me as I share the biggest marketing mindset shifts I had to make, how it transformed my business, what I learned, and how you can start enjoying marketing too!
In this episode, I chat about:
- Why I felt resentful about marketing my business, and how I shifted my marketing mindset
- The biggest marketing mindset shifts I had to make
- Limiting beliefs that stopped me from experimenting with marketing
- How to attract your ideal clients
- Why you need to show up on social media more times than you probably think you should
- The biggest challenge in running a business is not what you think it is
- Free practices to try if you're feeling stuck in your marketing
Connect with Felicia:
Related episodes:
- Episode 4: How to Pick Your Niche as a Therapist
Quote:
“The nitty-gritty of running a business is actually not that complicated or hard. It's very, very straightforward. The thing that's hard about running a business, is all of the shit that comes up when you're trying to do it.”