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Wax Lyrical with Jeff Dodds, COO of Virgin Media, and Emma Scott, CEO of Beano Studios
4th May 2020 • The Marketing Society podcast • The Marketing Society podcast
00:00:00 00:58:31

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An extended lockdown Wax Lyrical podcast with Virgin Media COO Jeff Dodds and Beano Studios CEO Emma Scott. A few days before rumours of a Virgin Media and O2 merger surfaced, Virgin Media's Jeff Dodds explained how our communication habits have changed in lockdown, how his team created a brand-new TV ad sensitive to our COVID-dominated world, talked about his passion for getting differently-abled people into the workforce, and shared the leadership advice he was given by Usain Bolt. Beano Studios’ Emma Scott tells us how she pivoted an 80-year-old comic to a multi-platform content studio and global kids’ insight database, and explains how COVID is highlighting inequalities amongst children with 1 million UK and 8 million US children denied access to outside space at the moment. Some of The Beano’s Generation Alpha insight is available for you to download here