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The Product Led Growth Sales Motion With Tonni Bennett, VP of Sales @ Daily
Episode 4910th January 2024 • Why Did It Fail? • Cognism
00:00:00 00:23:14

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Frida is joined by Tonni Bennett, VP of Sales @ Daily. They discuss how the product-led growth mindset can enable sellers to provide tangible value for buyers. Plus, Tonni gives her unique take on what it’s like to lead a sales engine that’s prospecting APIs. Hint: it’s challenging because unless there’s a real need, content marketing or inbound is going to help. This plus much more is uncovered in the latest episode. 

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