You’re super excited about your next launch inspiration but…
… when it comes to building programs, Melissa’s belief is that you sell it then build it. Proof of concept is the wisest way to test your idea without wasting your hard-earned cash.
Today’s hot-seat participant gets food for thought. Tune in and so will you!
Topics discussed in this episode:
business strategy
proof of concept
sell it and build it
beta program
collaboration
business swap
program launch
networking
business contracts
power partners
business coaching
wellness business
LinkedIn
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Transcripts
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Um, you know, my whole experience has kind of been one on one visits and now moving into the space of, um, trying to launch a nutrition, a virtual nutrition company, so it would encompass hair saliva analysis and then hiring, um, health coaches to do the one on one coaching. So creating, I don't know, do I talk to a lawyer first to draw draft the contract?
very good rough draft. Yeah. [:
And then, um, for somebody who is just doing like general wellness care, then we would do a six month option for them, but it would have fewer one on one coaching availability. Um, so can I tell you my initial thought on this? Yes. And you can tell me I'm crazy because I'm sometimes I am, but yeah, and you may say you have no capacity for this, but, um, with draft with getting attorneys involved, drafting up contracts, hiring employees, um, it's a lot of work prior to a proven program.
hat I would encourage you to [:
ith folks who are just like a:
They don't all have to be employees. Um, I think about like the program I'm launching, um, in October for next year, I have all kinds of collaborators coming in to do some group coaching in there. Um, and, um, I'm not even paying them. Um, it's really access to my network that they get and, um, visibility, um, inside my program.
I'm bringing in spirituality coaches. I'm bringing in energetics folks and like all kinds of people. Um, and if it really takes off. I'll really sit with my attorneys and draft up, you know, some contracts and some, you know, payment, um, you know, opportunities for them to come in as power partners that are on payroll.
ng before they have proof of [:
Like if you work with a nutrition coach, um, before you go way down in a rabbit hole with contracts with attorneys and stuff. And once you have a proof of concept, then go forward with it. That that's my two cents. How do you, how does that land on you? Yeah, I mean, I've done, I've done the testing for a number of years now, um, but I haven't wanted to go into the space of one on one coaching in a, in the sense of like meal planning and Like I do the initial review of the analysis, but I don't even really want to get into that.
on, because most of the time [:
On kind of a per diem, like retainer, maybe fee for service. We've got, I've got coaches in our program that are like per diem. Like I've got two or three coaches inside the academy, um, who do audits like one on one with clients. Like we'll have clients come through who just want special one on one time.
