How did ‘the most disorganised person the world’ end up launching a content planner?
An impulsive decision that turned into a 6-figure planner business.
And how can using a content planner help you stay consistent with your content - and generate leads and sales for your business (even if you don’t write anything in it!).
In this interview, I’m in the hot seat - being interviewed by listener Kate Cocker (who also happens to be my podcast coach) about my Courageous Content Planner.
You’ll find out how I plan my content (including how I create content for launches) and get tips on how to create consistently good content. I’ll also take you behind the scenes of my 6-figure planner business.
Key Moments
[03:23] How Janet Murray plans her content
[06:50] Why selling on social media isn’t sleazy
[09:43] How the Courageous Content Planner can help you
[14:10] Staying accountable with your content (hint: stickers help!)
[17:21] Why I created the Courageous Content Planner
[19:18] The importance of testing products before you launch
[22:49] Why you don’t have to write in every page of a content planner
[27:08] Keeping your content fresh (and why you don’t always need to talk business)
[29:16] How planning allows you to be more spontaneous in your content
[30:30] Creating a bank of social media posts (and how it helps)
[33:42] Why it’s important to take imperfect action
Key Links
Janet Murray’s Courageous Content Planner
Janet Murray’s website
Janet Murray on Instagram
Janet Murray on Facebook
Janet Murray on TikTok
Janet Murray on Twitter
Janet Murray on LinkedIn
