Anna Heneback is an E-commerce Consultant working with SMEs to sell more online, with 15 years of industry experience from Net-a-Porter and H&M who shares her top tips and strategies for getting the best performance from your E-Commerce store.
EPISODE NOTES
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Today on the podcast I'm talking to Anna Heneback, an e-commerce consultant about how to set up and boost your e-commerce store.
We cover everything from which platforms to use, what to consider, the functionalities you need to include, and how to improve your online sales performance. It includes a fantastic tip, about how to keep your site updated and relevant. It is so simple and something I would never have even considered doing!
Listen in to hear Anna share:
- An introduction to herself and her business (01:17)
- The best platforms to build your e-commerce store (01:40)
- Why Shopify is often underrated by Web Designers (03:08)
- The features you need on an e-commerce store as a pose to a website (07:01)
- Some great extras to consider including on your e-commerce store (11:04)
- The best ways to present your products (including THAT tip!) (17:50)
- How to improve your conversion rate (27:38)
- Common problems and how to avoid them (36:36)
- Her number one piece of advice for product creators (40:19)
- Ways that you can work with Anna (44:26)
USEFUL RESOURCES:
Anna’s Website
Anna Heneback on Instagram
Anna Heneback on LinkedIn
LET’S CONNECT
Join my free Facebook group for product makers and creators
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Work with me
Mentioned in this episode:
FREE call for Amazon Sellers
I’m running a free call on 26 Feb for anyone selling on Amazon (or planning to) who’d like some practical support and a chance to talk things through together.
It’ll be very relaxed - a mix of updates from me on upcoming Amazon policy changes, Q&A and discussion about what’s working and what’s not right now. It’s fine to come along and chat, or to just sit back and listen.
I’d love to see you there if you’re able to join.
Amazon Sellers Support & Connect
FREE call for Amazon Sellers
I’m running a free call on 26 Feb for anyone selling on Amazon (or planning to) who’d like some practical support and a chance to talk things through together.
It’ll be very relaxed - a mix of updates from me on upcoming Amazon policy changes, Q&A and discussion about what’s working and what’s not right now. It’s fine to come along and chat, or to just sit back and listen.
I’d love to see you there if you’re able to join.
Amazon Sellers Support & Connect
