Artwork for podcast Podcasting for Small and Local Business
How to Improve Your Google SEO Rankings
4th October 2021 • Podcasting for Small and Local Business • Christy Haussler
00:00:00 00:12:21

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I’m filling you in today on specific steps you can take to get more local traffic to your business than you ever thought possible. Join me to learn more about improving your Google SEO!

Show Highlights:

  • How to use your “Google My Business” listing to get the most out of it
  • Why improving your Google SEO will get your business in front of more people; the traffic is there, but do they see you?
  • How Google gives “extra bonus points” when you put out a blog post regularly
  • Tips to drive natural SEO traffic to your website (without creating original content):
  • Use your previous blog posts to create audio for podcast episodes.
  • Reversely, take previous podcast episodes, have them transcripted, and post them to your website as blog posts
  • How you become less victimized by the changes in paid ad policies to Google, Facebook, etc. by repurposing content from one format to the other


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