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How to meet market demands in Mzansi’s deciduous fruit industry?
Episode 36821st February 2024 • Farmer's Inside Track • Food For Mzansi
00:00:00 00:19:19

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From cultivating traditional varieties to embracing innovation, Limpopo fruit farmer Dibesho Serage shares insights on meeting market demands in the deciduous fruit industry. Discover strategies for assessing consumer preferences, supply chain efficiency, and the delicate balance between traditional and innovative crops. Learn how prioritising traits like pest resistance impacts crop resilience and successful on-farm production to access new markets.


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