Good news!
Evo Terra:It's easy to start podcasting.
Evo Terra:Real news!
Evo Terra:It takes practice and study to become a true professional.
Evo Terra:Anyone can do it.
Evo Terra:But few will make the commitment to master the craft.
Evo Terra:Buck the trend.
Evo Terra:Today's episode is brought to you by the Advancing Podcasting
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Evo Terra:Podcast Pontifications and it's populated by like-minded working
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Evo Terra:Hello, and welcome to another Podcast Pontifications with me, Evo Terra.
Evo Terra:Surgeons aren't only trained in how to hold a scalpel properly.
Evo Terra:Musicians aren't trained only on how to pluck notes on a guitar.
Evo Terra:And writers don't just study the alphabet or take How to Type classes.
Evo Terra:You know this.
Evo Terra:I know this.
Evo Terra:Because these are professionals and we know that these professionals, like
Evo Terra:doctors and musicians and writers and podcasters, all study their craft.
Evo Terra:Because like any other profession, these people are professionals.
Evo Terra:And they treat it as such.
Evo Terra:They can't pick up just a handful of knowledge here and
Evo Terra:there and say, I've got this.
Evo Terra:And I think we podcasters should be adopting the same philosophies about that.
Evo Terra:See, it's not enough simply to know proper microphone technique.
Evo Terra:How to talk into your Yeti, I suppose.
Evo Terra:Or that -16 is the right number of LUFS.
Evo Terra:It's true.
Evo Terra:But you need to know all of that, yes, without a doubt and lots more things,
Evo Terra:but those lots more things are legion.
Evo Terra:A lot of people, either in podcasting for the first time, or who've
Evo Terra:been doing it for a while, kind of forget about, or prefer not to
Evo Terra:think about all the other aspects.
Evo Terra:But reality is, while it's easy to get started with some pieces of
Evo Terra:knowledge you gleaned from various places, it will only get you so far.
Evo Terra:And to become a pro you've got to go further in your study.
Evo Terra:You've got to really study the craft of podcasting.
Evo Terra:Now, I see this happen a lot of times when professionals from other media jump into
Evo Terra:podcasting and that's fabulous because if, in fact, that is you and you've been
Evo Terra:on the radio or TV, or you've made films, or produced other sorts of things, you
Evo Terra:are already ahead of the game because you bring skills with you to the table.
Evo Terra:But you've got a lot more to learn.
Evo Terra:Let's just take radio for a moment.
Evo Terra:If you are used to producing audio content already, great.
Evo Terra:You probably will outedit, outengineer a lot of the other
Evo Terra:people that are in podcasting.
Evo Terra:But there's more to podcasting than just audio production, for example.
Evo Terra:You gotta write!
Evo Terra:We're talking episode notes, we're talking articles, we're talking social copy.
Evo Terra:Graphics have to be designed for the show itself, for the individual
Evo Terra:episodes, for the website, for the social media platforms.
Evo Terra:And there's building out that website.
Evo Terra:There's marketing the show.
Evo Terra:Then there's liaising with other podcasters out there.
Evo Terra:Business planning.
Evo Terra:All of that.
Evo Terra:Podcasting is still - there's a lot that goes along with it.
Evo Terra:If you're doing a solo, you have to master all of these techniques.
Evo Terra:You can't just be good at one or two of them.
Evo Terra:I suppose you could and then hire some firms out, but to really
Evo Terra:learn this and to really know it completely, you have to go study.
Evo Terra:If you're part of a team, that's fantastic, they can help you do that.
Evo Terra:But all of it has to be done.
Evo Terra:One of the best things you can do for yourself is have
Evo Terra:an understanding of all of it.
Evo Terra:You don't have to be the best at all of it, but you need to understand it deeply.
Evo Terra:And you need to be able to jump in in a pinch and do something.
Evo Terra:If you can.
Evo Terra:It all has to be done well.
Evo Terra:The full, encompassing piece of podcasting, it all has to be done
Evo Terra:well if you truly want to call yourself a professional podcaster.
Evo Terra:So where do you learn all of this stuff?
Evo Terra:What can you do?
Evo Terra:And I get it, you're asking that question.
Evo Terra:Look, there are a lot of professionals out there who've built
Evo Terra:curriculum that encompasses the full, wide breadth of podcasting.
Evo Terra:It's not How to Get Started Podcasting.
Evo Terra:That, by definition, is not comprehensive.
Evo Terra:But there are people, are professional podcasters who've built curriculum around
Evo Terra:the entire art and science of podcasting.
Evo Terra:There are coaches, there are podcasting coaches who've been
Evo Terra:doing it this for years who really, truly have mastered the art.
Evo Terra:They give one-on-one, sometimes even apprentice-level, training for people.
Evo Terra:And yes, you can do it through reading lots and lots of material.
Evo Terra:You have to be very discerning because not all material printed or posted on
Evo Terra:the internet is even close to accurate.
Evo Terra:But you can learn this on your own.
Evo Terra:You just have to be very discerning and you don't really
Evo Terra:have a path or a guide to follow.
Evo Terra:But there are lots of ways to do it.
Evo Terra:I'm not making a recommendation of which one you should do.
Evo Terra:I am saying, however, if you want to call yourself a true professional
Evo Terra:podcaster, you have to know more.
Evo Terra:You can only hack your way through so far.
Evo Terra:At some point, you're going to need a guide, whether that's a person
Evo Terra:or a list or something else to help you get to where you want to go.
Evo Terra:You know, there is that old saying that oftentimes is just boiled down
Evo Terra:to the last part, but I'm going to say the whole saying for you.
Evo Terra:And that is, "If I've seen farther than others it's because I stand
Evo Terra:on the shoulders of giants."
Evo Terra:So, learn from those who came before, learn from the tools and techniques
Evo Terra:and mentality that's out there already, and make something better in the end.
Evo Terra:Oh, and by the way, no, this does not mean I'm about to start a
Evo Terra:comprehensive podcast training program.
Evo Terra:Though, I do get that question quite a lot.
Evo Terra:So I don't know, maybe I should rethink that at some point in time in the future.
Evo Terra:But not today.
Evo Terra:Not today.
Evo Terra:It's enough for me to give you these pearls of wisdom, and you can go do
Evo Terra:something with them on the other end.
Evo Terra:At any rate, if you got any value out of today's episode, you can
Evo Terra:give me some value in return by going to BuyMeACoffee.com/evoterra.
Evo Terra:That's it!
Evo Terra:I shall be back tomorrow with yet another Podcast Pontifications.
Evo Terra:Cheers!
Evo Terra:Podcasts Pontifications is written and narrated by Evo Terra.
Evo Terra:He's on a mission to make podcasting better.
Evo Terra:Links to everything mentioned in today's episode are in the notes
Evo Terra:section of your podcast listening app.
Evo Terra:A written-to-be-read article based on today's episode is available
Evo Terra:at podcastpontifications.com where you'll also find a video version and a
Evo Terra:correct, both created by Allie Press.
Evo Terra:Podcast Pontifications is a production of Simpler Media.