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Marketing and Finance (MAF) Podcast - Roger Edwards interviews great people from Marketing and the world of Finance 20th May 2015
MPAF44 – Peter Le Beau, Bridget Greenwood and Steve Casey Live Update on Seven Families Initiative
00:00:00 00:22:48

MPAF44 – Peter Le Beau, Bridget Greenwood and Steve Casey Live Update on Seven Families Initiative

MPAF44 – Peter Le Beau, Bridget Greenwood and Steve Casey Live Update on Seven Families Initiative

On this special episode of the Marketing Protection and Finance Podcast, I’m reporting from a recent meeting of The Net Work. It’s a group of like-minded financial services professionals who come together quarterly to discuss industry trends, products and innovations. Although quite rightly conducted under Chatham House rules, the organisers kindly allowed me to interview some of the speakers to give you an overall update on the Seven Families Initiative.

Peter Le Beau, Bridget Greenwood and Steve Casey give their views on how the campaign’s gone so far, the response, and what the industry has learned from this multi-company project.

That’s all right here in episode 44 of the Marketing Protection and Finance Podcast.

Links and Show Notes.

For links to the books and apps mentioned, please visit http://rogeredwards.co.uk/MPAF for the show notes.

What is the Marketing Finance and Protection (MPAF) Podcast?

This is the Podcast for providers and advisers looking to share business ideas and inspiration in the world of protection and finance.

The MPAF Podcast is a 30 minute audio show you download from http://rogeredwards.co.uk/MPAF, iTunes or Stitcher Radio. Each week I’ll be interviewing financial services providers, advisers, experts and journalists.

Interviews to listen to in the car, on the train or on the treadmill.

I’ll be asking what we can do to make protection and finance more accessible to the consumer. We’ll talk about:

             Marketing, communications and propositions.

             Financial and protection products

             Interesting business models and campaigns

as well discussing how advisers can promote their own businesses using modern content and social media methods.

My aim is to make sure that you will get one or two big business ideas that you can apply to your own business.  Whether it is a sales idea, advice idea, product tweak or simply an app that is worth looking at.

I’m your host, Roger Edwards. A Marketer for 25 years, ex-MD of Bright Grey and Scottish Provident, content and social media champion, I’m now in business to help your business.

Please subscribe to the Podcast on iTunes and I’d be grateful if you would leave a review. http://rogeredwards.co.uk/itunes

Fancy Appearing on the Show?

Would you be interested in appearing on the MPAF Podcast? Are you working on a new proposition, campaign or a business model you want to talk about? Do you fancy drawing out some inspirational business and marketing ideas that MPAF listeners can take away to use in their own businesses? Do please contact me if you want to get involved. http://rogeredwards.co.uk