This is one super important episode.  Lots of math to break down but these are numbers you need to know to run your business.  Melissa is going over how to reverse engineer your pricing and packages so you can reach your desired profit and revenue goals for 2022.

Whether you are charging 10K or 2K, you need to plan by starting with the end in mind.  Melissa goes over how to crunch the numbers and really dives into how many clients you need and what you should keep an eye on for conversion rates.  We break it down by quarterly and monthly goals.  The easiest way to measure your success if to know your numbers.  Grab a pen and paper and listen in.

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