Kasim Aslam - the paid ad guy is here to help us have a deep understanding about paid ads, when to use it, and how it works.

In this video, Kasim talks about:

▶ Where’s marketing going?
▶ Why is attribution the biggest problem in the space of digital marketing?
▶ How does paid traffic work?
▶ Should newbies pay for traffic?
▶ Agencies that have been doing paid ads in the wrong way, how do they pivot away?
▶ Why should you specialize in a specific niche?

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