In this episode of Fractionals Unplugged, Jay Kingley and Oleksii Lunkov discuss the challenges faced by early to mid-stage companies in the e-commerce sector. Oleksii shares insights on the importance of understanding revenue growth, identifying root causes of e-commerce issues, and the necessity of balancing basic e-commerce practices with unique brand elements. He emphasizes the role of a strong team and leadership in overcoming struggles and achieving success in a competitive digital market.

Email Oleksii or send him a DM on LinkedIn to continue the conversation.

Connect with Jay

Email me at jay.kingley@fractionalmaven.com if you're a fractional executive or consultant and would like to be a guest on our show.