Debbie Bolton on underwriting, simpler protection, and the importance of trust - MAF158
This week we dive back into the work of financial services and protection. My guest is Debbie Bolton.
We talk about underwriting, protection product development and whether products and processes are getting simpler for customers.
Welcome to episode 158 of the Marketing and Finance Podcast.
We chat about:
A simple definition of underwriting anyone can understand
The role of an underwriting development team in an insurance company
How AIG Life is speeding up the application process for protection products
Why the industry is trying to simplify insurance products
How AIG Life works with financial advisers
Why trust is a three-way process
Who is Debbie Bolton?
Debbie works for AIG Life. She's responsible for claims and underwriting strategy. She’s been in the insurance industry for 20 years. 17 in underwriting. The role was completely different when she started, paper-based with stacks of case files.
Starting off in smaller companies, Debbie progressed in her career, moving to Ageas, as AIG was then, to be the manager for the underwriting development team. The company represented innovation, technology and automation – an exciting place to be – and she says it still does. Debbie says the work is fast-paced, and she loves her job.
Would you be interested in appearing on the MAF Podcast? Have you an exciting marketing or finance story to tell? Do you fancy drawing out some inspirational ideas that MAF listeners can take away to use in their own businesses? Do please contact me if you want to get involved. http://rogeredwards.co.uk