Shownotes
Feeling stuck in the world of therapy marketing? Wondering how to stand out without feeling fake? In this episode, we sit down with Becca Upton, the no-BS therapist, to chat about how she turned her authentic voice into her biggest business asset.
Key Highlights:
- How Becca went from playing it safe to fully embracing her true style
- The surprising ways swearing (yep, you read that right!) can build trust with clients
- Tips for counsellors to ditch the fluff and find their niche
- Why authenticity isn’t just a buzzword, it’s a powerful marketing tool
Join us for an honest, down-to-earth chat about what it really means to market yourself as a counsellor today.
About Becca Upton
Becca is The No BS Therapist - straight-talking, sweary, and realistic. She supports overthinkers and chronic worriers in their 20s and 30s to quiet their mind and enjoy life without the anxiety and mind racing. Her work includes counselling, a membership of no BS guided audios, and talks and training.
Hit play and get inspired to share your real self with the world!