Artwork for podcast The Power of Soft Skills in Sales
Why Brilliant Ideas Get Lost Without Soft Skills - Tanja Diamond
Episode 728th January 2026 • The Power of Soft Skills in Sales • Evgeniy Kharam
00:00:00 00:30:11

Share Episode

Shownotes

Brilliant ideas don’t fail because they lack value.

They fail because they aren’t understood.

In this episode of Cyber Inspiration, Evgeniy Kharam speaks with Tanja Diamond, a business and life strategist and TEDx speaker coach who works with highly intelligent, technical, and innovative leaders.

They explore why communication is the result of how you show up, not just what you say — and why smart people in tech, cybersecurity, and consulting often lose their audience without realizing it.

Topics include:

• Why soft skills matter more than ever in technical fields

• How excitement and speed can cause people to disengage

• The role of presence, intent, and emotional buy-in

• How to communicate complex ideas clearly and calmly

• Building trust without relying on scripts or small talk


This episode is especially relevant for cybersecurity professionals, technologists, consultants, and leaders who need their ideas to land.

Links

Chapters

Video

More from YouTube