August's Majestic SEO panel discusses how to deal with Fake DMCAs. Joining David Bain are Ivana Flynn, Maria Sayapina, Daniel Lux and Sean Bianco. Talking points are as follows... What exactly counts as a "fake" or abusive DMCA takedown, and who typically files them — competitors, scrapers, black-hat agencies? What actually happens to a page's rankings/index status once a DMCA notice is filed — even before it's resolved? Can a flood of fake notices function as a denial-of-service attack on rankings, and does it damage the whole domain's trust, not just one URL? What are the red flags that a takedown is bad-faith rather than a legitimate dispute? Walk us through the counter-notification process — what does a solid counter-notice need, and what's the realistic timeline to get reinstated? What can site owners do proactively to reduce their risk (timestamping, monitoring, watermarking) and catch a filing early? When does this stop being an SEO problem and become a legal one — is Section 512(f) (penalties for false claims) ever actually enforced?