Grocery Dealz has integrated with Instacart to power same-day delivery directly from its price comparison app. This episode, sponsored by the A&M Consumer and Retail Group, Mirakl, Ocampo Capital, Infios, and Quorso, explores why this partnership could be a game-changer for consumers.

Anne and Chris rate this announcement an 8 out of 10, explaining how it justifies delivery fees by maximizing savings through price comparison. Imagine shopping at three different stores for the best deals without leaving your house... Instacart now makes that possible through Grocery Dealz.

This is the second time in five months that Grocery Dealz has made headlines on the show, signaling that this Texas startup is becoming a force in grocery innovation. Plus, hear why this partnership could accelerate margin compression across the industry as price transparency becomes the norm.

For the full episode head here

#grocerydealz #instacart #grocerydelivery #pricecomparison #retailtech #groceryshopping #samedaydelivery #groceryinnovation #retailnews #omnichannel

Grocery Deals has integrated with Instacart's developer platform to power on demand delivery for its shoppers.

According to a press release, Grocery Deal users can now access Instacart's trusted same day delivery service directly from the Grocery Deals app, with delivery in as fast as one hour.

The integration also expands reach for participating retailers, connecting them to motivated deal seeking shoppers ready to complete purchases online.

Quote Utilizing Instacart's broad reach will provide rapid expansion for Grocery Deals and help integrate our app into the purchase habits of online grocery shoppers.

End quote, said Matt Goins, co founder and co CEO of Grocery Deals and recent OMN Talk Retail Technology Spotlight series guest and on a scale of 1 to 10, how intrigued are you by the partnership between Instacart and Grocery Deals?

I would say an 8 because I still want to leave some room for what's possible partnership.

I see that, I see so much opportunity with this.

I mean number one, what they've just done is justified me having Instacart deliver my groceries for me because of the cost savings that I'm able to get from using the comparison app to just make sure, okay, I can get the majority of my groceries from this retailer and save this amount of money.

And now I have that added convenience which is going to make me come back time and time again.

And for Instacart, it's great because it's getting me funneled into an Instacart relationship when I may not have had one before.

I imagine we're going to see a lot of the other retailers on the Grocery Deals platform want to kind of follow that lead because Walmart delivery isn't available yet.

Like there's some, still some other ones that I imagine will, will get tied in in the future.

But I, I think there's so much potential, especially, especially if I can start doing multiple Instacart offers based on where I'm getting different items.

So you know, if three, if there's three grocery stores, I'm not personally going to go to three grocery stores to get the best deals on my products.

But now I can justify Instacart going to three places and that, that is the big unlock for me.

But where do you rate it?

What's your number on one on a scale of one to ten?

Yeah, it's funny we're sharing a brain this morning because like I was the same way.

I'm like, you know, I'm pretty intrigued by this.

I didn't want to go 10 because I didn't want to be you know, hyperbolic, but, like, I'm like an eight and a half or a nine for sure.

Like, this is really, really interesting.

And the other thing, when you step back 30,000 foot level, like, like this is the second time grocery deals has made our fast five in the last like four or five months, which is just a new startup out of Texas.

So they're doing some really cool things down there, the founders, Matt and.

And Michael.

So I'm very intrigued.

I think it's a brilliant move by those guys to give access to the shoppers quickly and easily, to provide them price transparency and also to provide them price transparency in the process.

And I think you said it.

But the thing I love most about this, though, is what it does for the consumer.

Because you can see here why Instacart's new CEO Chris Rogers, like back in September, because I remember they said this when we were out at NRF in Paris, he said he was urging retailers to calibrate their pricing with Instacart.

And if that continues to happen, and this is one showcase of that or one form of that, and we haven't even brought the agentic AI into this conversation yet, margins are going to compress across the industry.

This type of stuff is still going to happen.

And so technology is forcing the playing field to level here when we step back.

And the grocer is going to have to find new ways to compete via loyalty programs or via their quality service, to set their quality of service to stay relevant.

So, yeah, I just think this is a really, really interesting move to think about.

Okay, where do I want to do my grocery shopping?

How do I want to do it?

How do I want to save money?

It hits the Venn diagram of everything happening in the industry right now, particularly macroeconomically as well.

Yeah.

Congratulations, Grocery Deals team.

This is a big announcement.

And when do we get the next one?

I mean, we need it.

Four to five months, two showings.

I feel like that means by January there should be more to this.

It's a national rollout, boys.

National rollout.