Your brain may be protecting you from the very success you want.

What if hesitation isn’t a lack of ambition? What if overthinking, perfectionism, fear of visibility, and self-sabotage are old survival patterns running automatically? And what if changing the behavior isn’t enough because behavior is only the final step in the pattern?

Master Coach and “Millionaire Activator” Suzanne Longstreet says the subconscious mind is wired to keep us safe, not necessarily to help us grow. When an opportunity involving greater success, money, leadership, or visibility activates an old belief, the brain may interpret growth as a threat and trigger fear before we consciously understand what is happening.

Suzanne Longstreet is the creator of Quantum YOU Activation and the bestselling author of The Millionaire Brain and co-author of The Millionaire Codes. She helps high-achieving women identify and eliminate the subconscious resistance disrupting their decisions, execution, visibility, and income.

Suzanne explains the sequence: an external trigger activates an internal message, the message creates an emotional response, and the emotion drives behavior. To create lasting change, she says we must identify the trigger, uncover the hidden belief, and rewire the pattern beneath the reaction.

Suzanne traces one of her own limiting beliefs about money to age four or five. After proudly announcing that the 100 pennies in her hand made $100, her mother laughed and corrected her. Although her mother meant no harm, Suzanne internalized a very different message: I don’t understand money. That childhood moment quietly followed her into adulthood and business.

After years of struggling to build her coaching practice, Suzanne discovered neuro-linguistic programming, hypnosis, and advanced cognitive techniques. She says applying those tools helped her move from earning approximately $15,000 a year to $60,000 within six months.

In this thought-provoking episode, discover:

• Why the subconscious mind can treat success as a threat
• How hidden beliefs formed in childhood can influence adult decisions
• Why triggers—not behaviors—may be the real place to begin
• How repeated thoughts can reinforce fear and negative emotional patterns
• What an amygdala hijack looks like in professional and personal life
• How fight, flight, freeze, and fawn responses affect confidence
• Why Tall Poppy Syndrome keeps accomplished women from speaking up
• How imposter syndrome and fear of visibility can restrict income
• How self-awareness can help interrupt an automatic response
• Why the language you use about yourself matters to your subconscious mind

Learn more or schedule a clarity session with Suzanne at SuccessAndClarity.com.

Find Suzanne’s guided recordings and courses on Insight Timer.

Follow Women Road Warriors wherever you listen to podcasts and visit WomenRoadWarriors.com.

#SelfDoubt #ImposterSyndrome #WomenInBusiness #Confidence #WomenRoadWarriors #Anxiety #SelfSabotage

This is Women Road warriors with Shelly Johnson and Kathy Tucaro.

From the corporate office to the cab of a truck, they're here to inspire and empower women in all professions.

So gear down, sit back and enjoy.

Welcome.

We're an award winning show dinner dedicated to empowering women in every profession through inspiring stories and expert insights.

No topics off limits.

On our show, we power women on the road to success with expert and celebrity interviews and information you need.

I'm Shelley.

And I'm Kathy.

Have you ever wondered why someone can be incredibly talented, hardworking and successful and still struggle with self doubt?

Have you ever been there?

Why do so many brilliant women hesitate just when they're on the verge of something bigger?

Why do we sometimes become our own biggest obstacle?

Our guest today believes the answer isn't a lack of talent or ambition.

She says the real battle often happens beneath the surface where unconscious beliefs quietly shape our confidence, our decisions, our visibility and even our income.

Suzanne Longstreet is a master coach, neuroscience practitioner, master NLP coach, hypnotherapist, and the creator of Quantum U activation, known as the millionaire activator.

She helps high achieving women identify and eliminate the hidden patterns that keep them playing small so they can lead with confidence, make faster decisions and build profitable businesses without burnout.

She's also the two time best selling author of the Millionaire Brain and co author of the Millionaire Codes.

Today we're going to explore why so many accomplished women still battle imposter syndrome.

The surprising impact of Tall Poppy syndrome.

Yes, there is such a thing.

And why success can sometimes trigger self sabotage.

And how rewiring the subconscious mind may be the key to unlocking greater confidence, purpose and financial success.

Suzanne, welcome to Women Road Warriors.

It's wonderful to have you with us.

Thank you so much.

I am delighted to be here.

Yes, welcome.

My God, that's quite the introduction.

You're quite the powerhouse.

Oh, I was going to say, and I sound so much better in Shelley's voice.

Oh, everyone sounds good in Shelley's voice.

Her voice is great.

Amazing.

Thank you so much.

I really appreciate that.

You know, Suzanne, we have so much to talk about.

Your insight is terrific.

But before we get started, I wanted our listeners to get to know you.

Could you kind of give us the cliff notes on how you began this journey to help people rewire their brains for success?

Yes, thank you.

I.

It started in first year university.

I was, I decided to take business and I promise I'll fast forward and I noticed that as I was looking at all of the studies, it Was there was.

If they had just communicated better, if they could just communicate better.

And.

And then I went through my business career and I got into real estate sales in my 20s and I would do everything I could not to go door knocking and not to actually ask for clients.

I would.

I was happy to just sit in the office and talk to all the other real estate agents.

And you're going to be shocked.

I didn't make any money.

So I thought, well, that's not working.

So I got a job in human resources because I thought, okay, this will help me all understand human behavior.

And.

And then I migrated out of human resources and into communication training, performance management, helping people talk to each other.

So what I was noticing is that I was really fascinated by human behavior and I was really fascinated by communication and helping people communicate better with each other.

And then I left the corporate world.

Actually, they told me to get out because they actually fired me for my behavior.

And I was like, how do I go from an Exceeds employee to.

You're terminated for your behavior.

Yes.

I had switched out of human resources and gone into the pensions area, which was, first of all, not a fit.

And then I was realizing that, you know what, maybe the effects of my first marriage, which had been very abusive, were running me more than I thought they could even be running.

So I thought maybe I should get some help.

So I got some therapy and.

And then I started to learn more about spirituality and I read Wayne Dyer and Louise Hay and all sorts of wonderful, wonderful people and.

But I wasn't changing.

I. I thought I was changing.

And I would do declarations and affirmations and I would tell myself I was successful and I would.

I would truly want to believe it, but I wasn't having success.

And so finally I. I met Did Mate, the man I'm currently married to, who was a delightful soul and just so kind.

And he helped me to see, you know what, maybe there's some.

Some bigger things going on here.

So then eventually I realized, you know what?

I'm.

I'm really struggling.

I'm not.

I was going to be a coach.

I decided to be a coach about 15 years ago now.

And I was stopping myself.

I was, I was back to where I was when I was trying to do real estate sales and I wasn't willing to knock on doors.

I wasn't willing to ask people to be.

To be my client.

I spent five years pretending to be a business owner and not.

And finally I looked at my husband and I said, I gotta figure something out.

And he Goes, yeah, you do, because you don't have any money coming in.

And it's been like it was getting a little too long.

So that's when I discovered this.

This lovely lady.

I was at a networking event, and she said, hey, do you want to come take my course?

And the first time she offered, I said, no, I don't want to take your course.

I don't need a course.

I'm fine.

I'm making $20,000 a year in my coaching business.

I'm doing just fine, thank you.

And.

And then three clients fired me, and I lost all my revenue and referral partners, stopped sending people, and I thought, well, I gotta figure this out.

So this lovely lady came back around, and she goes, would you like to take my course in neuro linguistic programming?

And I said, okay.

I went into my husband, I said, what do you think?

Should I do this?

He goes, you might as well, because you don't have a business and you have no clients.

You might as well take the course.

So I did.

And I noticed that I was starting to change.

I was starting to shift, and it was easy and it was fast, and I was kinder, I was gentler.

And I realized, you know, that behavior that I had been fired for way back almost 20 years before this, well, that was called complex post traumatic stress disorder as a result of being in my first marriage, which was abusive.

And so all the pieces started to fit together, and I realized, oh, I can actually use these tools that I've just learned to help me.

Yay.

And to help my clients.

And so that's how I got into this work that I do because it helped me exponentially.

In fact, I went from $15,000 a year before all those clients fired me to 15, 20,000 to $60,000 within six months.

And I went, oh, this is really cool.

This works really well.

Yeah, that's huge.

Wow, what a turnaround that had you.

You know, it's not me, it's what I've been through.

And I just have to get through the.

The obstacles that are stopping me now.

Neuro Linguistic programming, What is that?

It was actually created by Richard Bandler and John grinder in the 70s.

What they did is they were editing psychology books, and then they started to look at them.

They were Master's students or PhD candidates.

And I thought.

And then they started to look at what all of the people were doing, these therapists and psychiatrists, and they went, oh, you know what?

There might be a formula here, because Bandler was trained as a mathematician, so he had A mathematician's brain looking at psychiatry.

And he wanted to figure out the root cause, the common denominator, the method and the, the formula for it using his mathematician brain.

And what he did is he looked at all the different people who were having incredible results with clients.

Milton Erickson in hypnosis, Virginia Satir in family therapy, and numerous others.

And he created a shortcut.

So instead of taking years to cure or not, we can't say cure to, to work through and resolve trauma and phobias, he created a technique that works in 20 minutes.

So he then, and then other people started to learn this and started to see, wow, there's some really incredible results that people are able to have in a very short period of time.

And so this body of work started and NLP is kind of like the way that chiropractic is, was about 30 years ago.

Nobody ever really knew what it was.

And there's like, no way you're going to touch me.

And why would you do that?

And NLP is slowly gaining recognition as a real contender because of the work of these pioneers who have done, who've learned these techniques and are applying these techniques.

And clients are getting incredible results.

So how does this work in 20 minutes?

What does it do with the brain?

Honestly, from a mathematician perspective, what it does is.

Okay, so let me tell you what actually happens every time you have a, if you have a fear or a phobia, what happens is we think about it all the time, right?

The conscious mind and the unconscious mind wants to bring it to your attention.

Say, remember the thing.

Remember the thing.

Oh yeah, oh yeah, I remember.

And then you remember the emotion that you had with it.

So it reinstalls it over and over again.

Because you keep thinking about it, you keep thinking about it, you keep thinking about it.

And every time you keep thinking about it, it restores it holographically in your brain.

I'll explain that in a second.

Okay.

So it's now being restored over and over and over.

So it's forming these gestalts of very heavy negative emotions.

And so now when you see, for example, a spider, if somebody has a fear of spiders, they not only remember the first time that they, they had a fear of it, but they were, they remember the remembered fear of the REM, of the, the first memory.

And then they remember the remembered, the remembered fear.

You see what I'm going like?

It's like, oh, it's building and building and building.

Yeah.

Well, what we do in using this 20 minute technique is we go back before the event ever happened.

And we say to the brain, what if it didn't happen?

Could you pretend that it didn't happen?

And people go, sure, I could pretend it didn't happen.

You mean I just make it up?

Yeah, just make it up.

Make it up like.

Like it didn't even happen.

But this time, when you see it, maybe what you could do is, you know what, turn it into a cartoon character.

You know, make it the guys with big eyelashes.

And now, wouldn't it be fun if it was all of the eight legs of the spider were wearing pink stilettos that are sparkly?

Can you imagine that?

And when you start to do this, guess what happens to the negative emotion?

It just disintegrates.

And then you fast forward them through time, and then they see all these different things, and then they realize how silly that I'm so afraid of this little thing that I could literally just step on or perhaps even just use my fingers to shoo it out the door.

Why am I so afraid of something that now I see it in my brain?

It's associated with pink sparkly stilettos.

Pay me a top hat.

Just for fun.

These false eyelashes, now, it's not a big, scary thing.

That's amazing.

So it's literally rewiring the neurology.

Yeah.

And it's not something that's a threat anymore.

Exactly.

Yeah.

Stay tuned for more of Women Road warriors coming up.

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Welcome back to Women Road warriors with Shelly Johnson and Kathy Tucaro.

If you're enjoying this informative episode of Women Road Warriors, I wanted to mention Kathy and I explore all kinds of topics that will power you on the road to success.

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We want to help as many women as possible.

We're talking with Suzanne Longstreet, the millionaire activator.

She's also the two time best selling author of the Millionaire Brain and co author of the Millionaire Codes.

Have you ever looked at a highly accomplished woman and wondered how she could possibly doubt herself?

Success doesn't always silence that inner voice saying, you're not ready or you're not good enough.

Suzanne helps women overcome those obstacles.

She's been talking with us about things like neuro linguistic programming and rewiring our brains for success.

Suzanne, why do so many women hesitate just when they're on the verge of something bigger?

Is it one of the fears they have that they're not aware of?

It can be, it can be related to an event that happened when they were very young.

And when oftentimes what happens when we're really young and something happens, are we not equipped to handle it emotionally?

And we get flooded with all of these emotions that we don't even know.

And so the unconscious mind, which is always wired for survival, that's why we're here.

Because our ancestors were incredible at making sure that they didn't eat those red berries with the shiny leaves because those were the poisonous ones.

So our survival brain is doing very well.

And so here we are in present day society and we're constantly wired to find out where's the threat, where's the threat, where's the threat?

Okay.

Because we're wired for evolution, for survival.

So now, and the other thing is, is that the unconscious mind wants to keep us safe.

It wants to keep us in the place where, well, you've survived that.

Let's keep you back this safe place.

Let's put you in a wall, in a room with lots of padding.

I just want to like, let's just keep us all safe.

Yeah, yeah.

And then here we are and we go, you know what, I want to build a million dollar business.

And the unconscious mind goes, no, no, no, no, no, no, no, no.

Remember that one time in grade two when you wanted to make more money and they, they laughed at you?

No, no, no, no, no, you can't do that because.

And it brings up that unresolved emotion, negative emotion from when you were in grade for Me, I was.

I have a memory of.

My first memory of money was I had collected 100 pennies in our basement.

And I. I was not even at school, so I was four or five.

So can we first of all say, holy cow, Suzanne, you were able to count to 100 pennies.

So.

But that's not my mother's reaction.

I held up my.

This handful of pennies and I said, Mommy, I have $100 in my hands.

She laughed so hard.

Oh, Suzanne, you don't understand money at all.

Let me tell you.

Let me have your father help you understand money.

So then I went from delight, joy, abundance to, in a second, I don't know what I'm doing.

I'm stupid.

I'm not worthy of money.

All of those beliefs went in, in that second.

We understand my mom is still alive today.

She would never, like, if she ever heard that I had felt that way as a result of her laughing at me.

She would, she would be horrified.

She would say, oh, my gosh, I know that's.

That's never my intention because she loves me.

But that's unfortunately the effect.

So imagine stepping forward in my business and I.

That's running.

So it's a.

Running on repeat, like a record player inside of my unconscious mind.

All of the beliefs, all of the emotions, all of the, all of the energy around that moment in time.

So we're really shaped by the adults around us.

Yes, and that's really frustrating because we come out of the birth canal and we're a person that has all of this potential.

We don't have any fears.

Fears are learned, then.

Yes, very much so.

You know, this is so accurate because I'll give you an example.

I come from a very traumatic background.

And growing up, you know, with the.

All the.

The message is that you're.

You're not good enough.

You're too stupid to live.

You know, all blah, blah, blah, blah, blah.

And even though I operate the world's largest equipment in the, you know, the biggest equipment in the world, and I'm filled with confidence in everything that I do every single time up until recently, let me add, every single time there is a pickup which represents a supervisor, that fear of authority coming, stemming from the violence.

As a child, every time I see a pickup near me, I used to immediately go into panic mode.

Immediately go into, oh, my God, they're judging me.

I'm going to get fired.

I'm going to.

These negative messages until I would get into such anxiety, I would almost throw up.

Right?

I'm.

I'm Panicking.

Am I doing anything wrong?

Like what?

Like I'm self analyzing.

Until I took this course recently that I, that I won the scholarship Women in Mining Accountability Leadership.

Where it, it does the nlp.

It talks about that, that neuroplasticity and rewiring your brain and stopping yourself.

The minute, the second that you get that, that, that feeling coming, you stop it.

And then you, you change that thought.

And so I started doing that at work and oh my God, what a difference it has made.

It is completely altered the outcome of everything that I do to the point where I just recently, it was three days ago, four days ago.

I had a yearly annual review.

And my supervisor said, Kathy, I gotta tell you, this is the best year I've ever seen you, you've ever had in the 13 years here.

He said, I don't know what you've been doing, but keep doing it.

Because we see it in all aspects of, of.

Of how you manage yourself at work.

And that's simply because I rewired my brain.

Wow.

What a beautiful story.

Thank you for sharing that.

Yeah, that's amazing.

I was shocked that he noticed.

Oh, people notice more than we think.

Yes.

Yeah.

Yeah.

Oh yeah.

So it works.

It definitely works.

Mm.

So how do you stop something where that doubt starts creeping in and that little voice saying, you can't do this, you can't do this.

How do you just stop?

Yeah, you catch yourself.

Self awareness, right.

It's.

It's like I'm saying this just from my recent, very recent experience with it.

As soon as you start talking that it starts coming into your brain that you know, oh my God.

Nope, stop.

And then I, I physically, I try to imagine a rewiring, a changing of paths so that instead of going down one path, I, I kind of try to.

I'm very creative.

So in my mind I'm like, nope, you're not going down that way.

We're going to change paths.

And then just the fact of my stopping that all of a sudden it changes.

So I don't know.

I think it's self awareness.

So what you did, Kathy, is you became aware of what used to trigger you.

Yeah.

And we always have a trigger before a strategy can run which creates a behavior, we have a trigger which is always external.

So it's something that somebody used to say or something that somebody you see, something that you see outside of you, something that you hear.

And so as soon as we are able to identify the trigger.

So you identified it as supervisors pick up.

And then what would happen is A strategy runs inside of your brain and basically it brings up a face or a voice that you heard before you were even 7 years old that put that voice in or that face that would remind you.

And then it would bring up these negative emotions and it would just all fire.

This happens in less than a nanosecond.

And then the behavior would happen.

You would literally prepare for the worst and expect the worst.

So you would, you would put firewalls up, protection you would pull within.

You would start to run a fear pattern.

So when you've now identified the trigger, you can say, oh, there it is again, but I'm safe.

You re literally change the strategy.

You went, that's not going to bother me, I'm fine.

My supervisors are great.

So you changed.

Instead of the voice from the kid, the childhood trauma, you just put in somebody probably more positive and then you put in new emotions that are more positive.

And then literally the behavior changes.

So many people and in fact, you know, so many therapists and everybody.

There's a lot of people who work on let's just change the behavior.

Let's just change the behavior.

But what I just shared with you is that the behavior is the last thing that happens after the emotions fire, after the internal messaging that happens, whether what's an old voice that you hear or a face that you see well after the trigger.

So in neuro linguistic programming, we go back to the trigger, find out what the trigger is and then change the pattern and then the behavior shifts so much quicker.

What if somebody can't identify the trigger?

What if they have?

That's when you work with somebody.

Like literally.

Yeah, that's my job.

In fact, when I'm working with people.

It's good that you were able to figure it out for yourself.

Kathy, A lot of people can't even figure that out.

They're not, they don't have that much self awareness because they've had some big things.

Like I've worked with people who have been molested and abused and raped and multiple rapes and you know, and gang raped.

So that's still running.

Even though I've had people say to me, oh, Suzanne, I've, I've had those things happen, but I've, I've done the work on those.

And every single time there's still some sort of a tendril or a pattern that's still running that they weren't able to get consciously or even subconsciously.

We have to go deeper into the unconscious mind and have, and using hypnosis, we put them into Trance and we we have their unconscious mind rewrite it for them.

Stay tuned for more of Women Road Warriors.

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Welcome back to Women Road warriors with Shelly Johnson and Kathy Tucaro.

We're back with Suzanne Longstreet, the millionaire activator and the two time best selling author of the Millionaire brain and co author of the Millionaire Codes.

It's amazing how so many brilliant women hesitate just when they're on the verge of something bigger.

Many times it's a fear.

Something in our past triggers that fear.

According to Suzanne, identifying the trigger is key.

Many people work on the behavior, but the behavior is the last thing that happens after the emotions fire and the internal messaging happens.

And that kind of messaging is what holds us back.

We have to go back to the trigger, find out what the trigger is and change the pattern and the behavior shifts.

That puts us on the road to success.

Suzanne, do you work with people remotely this way?

Is that a possibility?

Okay, always.

Yeah.

How's your business?

And I said, my business hasn't changed.

Why?

Why are you asking?

She goes, well, I can't see anybody because they come into her house.

Right?

I do this all via zoom.

And everybody kind of started doing that, you know?

Mm.

The pandemic exacerbated fears to a serious crescendo in terms of fears, ptsd, all of the above.

That brought out just an avalanche of it across so many countries with the shutdowns.

I mean, we were living in the Twilight zone.

People had no clue.

Yeah.

So true.

Yeah, it was just bizarre, you know?

And then you go out into the.

Into a store.

You're allowed to go to the grocery store, but you gotta wear a mask.

Oh, gosh.

I remember going to one of the stores and there was a guy wearing a Darth Vader mask and I just jumped.

I'm like, what the heck?

It's something over his face, like he.

Was an arc welder.

I'm like, what the heck?

Wow, this is just creepy.

No.

And so now your brain fired.

So it fired in your brain, and when it fires and then it wires together an anchor, and it can.

You know, you laugh about it, but it was Darth Vader.

And that brought you.

Caused you to startle and jump somebody else who.

Maybe neurology isn't as form.

Like a younger kid, they would say all masks.

They would just group that all together and say, all masks are bad.

Anybody who has a mask is bad.

You know, stay away from all.

And so, like, that would create trauma in that person.

Yeah, it's very true.

And children don't process things the same way.

They don't have the life experience.

Exactly.

Their neurology hasn't formed fully yet.

It takes years, as we know, sometimes until years and years.

It depends on the person.

But the before the age of seven is when we tend to go back to whatever happened in those years.

So somebody will say to me, you know, this happened when I was 19, or this happened when I was 25.

And I'm like, okay, and we're gonna go back to when.

Before you were seven.

And they look at me like I'm crazy.

What do you mean?

Why wouldn't we just go back to 25?

No, no, no.

Because it started.

There was a belief or a decision that was formed before you were seven, and that became.

Just like.

That became the original gestalt.

Just like, you know how, you know, an oyster forms a pearl around grains of sand?

Yeah.

So what happens?

Is it the original root cause?

The first event is like that grain of sand, and in our unconscious mind, and then as events happen around us, it becomes bigger and bigger and bigger, and it literally forms pearls in the unconscious mind.

And so that when a negative event fires now.

So, for example, something that makes you have fear because you saw some.

Somebody with a mask, it might be because if there's lots of fear.

So, for example, Kathy, you had a traumatic childhood.

If there's lots of fear, then that fear fires every single event that ever happened to you.

Yeah, I can see that.

Well, when you think about it, people have fears, and they start with all of these avoidance behaviors.

And they can be what they say.

Ocd, obsessive compulsive, and they can't stop themselves.

It's a way to control that fear, but it's so counterproductive.

And they get stuck in this, and they forget what they're trying to really do.

And it's like your brain really can just overwhelm you.

Mm.

Exactly.

So we go back and under.

What's the opposite of overwhelm?

Underwhelm it, Undo it.

Yeah.

Which makes sense.

And achieve serenity.

Would that be it?

Yeah.

A lot of times what happens with clients that I work with, they say to me, Suzanne, I just, you know when the thing that used to bother me like make me crazy or make me really afraid or make me really angry or really sad or whatever used to trigger me.

I'm just now completely neutral too.

Yeah.

Because, you know, I think a lot of people are not, like you said, self aware.

And this kind of, if they have a fear or something that's stopping them, they may not know why.

And it can just leak into every single aspect of their lives.

Yes.

And it can be really debilitating.

It is, yeah, absolutely.

We have a saying, how you do anything is how you do everything.

As Kathy observed, her supervisors are saying, you've really changed.

What have you done, Kathy?

You became yourself.

I mean, you were being yourself.

That's what's changed.

Right?

I mean you, you were tapping into your incredible potential and not letting a fear hijack that.

Exactly.

It's, it was literally, it is literally called the amygdala.

Hijack.

Okay, so that is a good word.

Okay, perfect.

Exactly.

Yep.

For those who don't know what's the.

Amygdala, it is the part in the middle of your brain that fires when there's a threat.

So.

And it causes you to freeze or take flight or fight or fawn, which is the newest one that they're, they're saying.

And so, but it's basically the thing that causes you to take flight or fight.

So what is fawning?

Fawning.

Oh my gosh.

Fawning is a newer one that they just covered, come up with.

I did this a couple years ago.

We were closing our, our property, our home and I went in to see the doc, the lawyer.

And I remember saying to the lawyer, because I needed to impress the lawyer that I am making money in my business and I am going to be providing, able to provide for, have the mortgage.

And I am.

And I had to convince him that it, I would be able to come up with my portion for the mortgage.

It wasn't just my husband who has a full time job, I was actually a contributor.

And I went on to tell him how great I was and I left going, what the heck?

Why did I need to convince the lawyer who I'm paying that I'm going to be able to do have the mortgage because I've got this Successful business.

Like, where did that even come from?

That's fawning is let me convince you how great I am.

Let me show you how great I am.

Yes.

It has other names too, but when it's a fear based response, it was like, oh, I've got to, I've got to, I've got to.

I've got to prove to you I'm so amazing.

Okay, so it's actually maybe motivated by a little bit of self doubt.

Fear, self doubt, Absolutely.

And I, I was talking to my NLP coach about it and I said, I, I want, like I was aware of the behavior as I was doing it.

I'm like, what the heck am I doing?

Why does this guy need to know anything about what?

Like, I was literally aware of it.

And then I talked to my and but this was the first time that I had heard about fawning and I went, oh, amygdala hijack.

Okay.

So we just did a quick technique and cleared it for me.

So I haven't done that since.

Thank goodness.

Wow, that's amazing.

Yep.

And the thing is though, with everything you're doing, you're aware and you can stop it.

And this is just, it's so empowering to anybody because I think a lot of people go through life and they have no idea why they're doing what they're doing.

They're frustrated.

They know inside they can accomplish this, but for some reason they just aren't.

And I think women may be suffering from that more than men, based on socialization and all that too.

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Welcome back to Women Road warriors with Shelly Johnson and Kathy Tuccaro.

Foreign.

We're back with Suzanne Longstreet, the millionaire activator.

If self doubt and limiting beliefs were learned, can they genuinely be unlearned?

Suzanne's work focuses on identifying and changing the subconscious patterns that influence our confidence, our choices and our results.

Sometimes we're triggered and our fears get in the way.

And sometimes we go through what's called a, an amygdala hijack.

But what does rewiring the mind actually mean?

Suzanne opens the door to self knowledge and the infinite possibilities through neuro linguistic programming.

She's sharing some tremendous insight here on the show, Suzanne.

Now you have a term here I find very interesting.

Tall poppy syndrome.

What the heck is that?

And they identified that women have significantly different experience in the workplace than their male counterparts.

And so what it is, is we tend to females more than males.

Now, this does apply to some men, okay, because my husband is very adamant about that.

Suzanne.

Not just females, like, yes, dear, some men too, but it's mostly women.

And they studied women in this, this study.

And what we tend to do as females is we don't want to speak up too loud or we don't want to stand up too tall.

And so we tend to shrink back.

And just like a poppy in the field, we tend to not put our head up too high in case that somebody will come along and chop it off.

Because we've experienced that.

You know, you've heard it, you've seen it.

There's a great movie.

I cannot remember what it's called.

It's.

It's just come out or late.

Something about ladies and it's just come out and it's on Netflix.

And basically she's at an ad agency and it's.

She's in the old boys club.

And the only reason she gets put at the table is because they need to do this for the client that they're hiring and they need to show that they're Ecuador and they have females at the, in the leadership roles.

So she comes in and all these guys are kibitzing about how they're going to do this beer commercial.

And she says, well, I have.

And they say, oh yeah, we don't need anything sweet here, why don't you go get some coffee for us?

And she's like, she sits back and they all kibits and they come up with this great campaign that's going to be about selling beer to women.

And she says, well, I have an opinion.

They said, that's okay, sweetheart, why don't you just go get us some donuts?

And then.

Right, okay.

That's how tall poppy syndrome happens, is because we're trying to say something and then we're shut down.

Now that's an extreme example.

Right?

But it's a great way of showing that's typically what has happened is the women were shuffled off, shut down and pushed aside.

And so when we're now starting to try and speak up what's also happening, what this study also said is that it's not just the men doing that.

It's also other women.

You know, I think people also.

People don't want to be criticized, and they do this, but they also want to avoid conflict.

Yes.

And there's a real thing around.

I don't want to be wrong.

I don't want to look stupid.

I don't want to.

So that's right.

Yeah.

So, you know, unless I know the exact answer, and it's a hundred percent perfect.

It also goes to.

That won't speak up.

It also goes to how many.

I've talked to so many recruiters.

There was a woman that is a friend of mine.

She is a recruiter for a law firm, for law firms, multiple law firms.

And she'll look at two resumes.

She'll get the guy's resume and the female's resume.

Lawyers.

And they always put a salary expectation.

The woman in.

According to my friend who's the recruiter, she said the women typically undervalue themselves.

By about 40% in terms of money.

Correct.

Men typically inflate it 40%.

And then that's not surprising.

Right.

And then the hiring team, the partners look at it and go, well, we know because they've done it.

We know everybody inflates their salary expectations by 40%, so we're gonna knock it back down.

And so the female who's already knocked herself down by 40% gets even less than her male counterpart.

Why do women do that?

Tall Poppy Syndrome.

Fear of standing out.

Fear and the Witch's Wound.

There's a great book by Cecile Larson that she wrote a couple years ago, and it's called the Witch's Wound.

And she actually talks about the historical events that happened.

And they were so.

They were.

So women live longer than men.

This is her summary.

This is a summary of Cecil Larson's book, Women Live Longer.

So the rich husband dies.

Now we've got the female widow in place.

The male relative comes along and goes, well, if we declare her a witch, we can get the property.

So they take her out.

They send her the decompet.

They did all sorts of horrible things in the.

The witches.

And they just.

To declare females imbalanced and not able to do this.

And.

And as a result, I believe that's still running in our genetics from an epigenetics perspective is like, that's some trauma that happened in the past.

And they're now showing from an epigenetics perspective, that trauma that happened past generationally is still in our DNA.

So I believe that's also why we get into the boardroom and we're still running that pattern from four or 500 years ago.

It's like, okay, epigenetically in my DNA is if I speak up too loud and express my opinion, what will they do to me?

Yeah, burn you at the stake, right?

Yeah.

Chop off your head, burn you at stake.

There was authors.

It was hard for me to continue reading her book because I'll tell you, it was pretty graphic.

So I got what I wanted.

We'll just put it that way.

I would not have done well in medieval times.

Me neither.

No.

But, you know, it is interesting because women do live longer, but yet they have typically a much smaller savings when they retire, and that leaves them at a deficit.

Yeah, exactly.

So this is where getting empowered is so important in what you're doing.

There was one other thing I wanted to talk about here.

Yes.

The hidden unconscious beliefs that sabotage income and visibility.

This really plays into what we're talking about.

What are we doing to ourselves, especially as women, that we're not going to have that Runway when we retire financially,.

It's very similar to the behavior that we have when we're applying for a job.

How many jobs have you applied for in your lifetime?

You've looked at the credentials that they're looking for.

All of the.

All of the tasks that they want.

You go, well, you know what?

I can only do eight out of the 10 of those.

So I'm not.

This is not my job.

Whereas a man typically, again, respecting my husband, not all men will look at it and go, I can do three of those 10 things.

This job was made for me.

So why do we typically hold ourselves back?

Why do we convince ourselves that we can't do it unless it's 100% perfect?

Why do you.

75% Of women have what was originally diagnosed by Suzanne.

Oh, I forgot her name.

Plants way back in the 70s as imposter syndrome.

Why do women have that more than men?

I think it's because of epigenetics.

What happened in our past, what's stopping us now as just little girls, how society has formed us.

Like what?

Little.

Like, even though we say to young girls today, you can do anything, be anything, have anything you want, there's still that subtle look.

Or, they're keyboard warriors.

I cannot tell you how many clients that I work with that say, I don't want to put myself out on social Media, especially video, because I'm afraid of what people will say about me.

And that goes back to the witch's wound and the.

You know, the harm.

There was another book that I.

He was a guest on Oprah 20 years ago, and his name is Gavin de Becker, and he wrote a book about safety.

And he is the person who famously said, you know, women, we have to pay attention to our gut and.

And often override that, because women.

Men are terrified of being laughed at.

Women are terrified of being killed.

Oh, wow.

Yeah.

That's the difference.

So is it any wonder why we.

We really have to work harder to be seen on video, to put ourselves out there on social media, to put ourselves out there, to stretch our head up like a poppy so that we don't get cut.

Like, there's a lot of stuff that's so deep in our unconscious mind, we were not even aware of it.

And everybody does it differently.

Everybody has different meaning to their experiences, and it doesn't matter there was what.

What happened to them or for them, it happens.

What meaning they make of the event.

And it's amazing how something can really change your trajectory, your experience, especially when you're very young.

Yes, I was originally going to be a music major, and I was in college, and then I changed my major.

But I remember when I was in high school, I auditioned for a music camp, and it was for piano.

And there was this very accomplished musician.

She was a professor.

Anyway, I had to audition with a piece that I had prepared, and then I had to do sight reading.

Well, I played a classical piece.

She knew that I was classically trained.

She threw in front of me a jazz piece with a very strange time signature I had not encountered.

And you have a few moments to figure it out, and then you play.

Well, she was very perturbed because I wasn't doing it right.

Well, I had not encountered that before.

She gets up on stage, she's got a ruler in her hand, and she starts clapping and clapping, and then she takes the ruler and starts whacking the Steinway.

I'm playing.

I'm looking at her going, oh, my goodness, is she gonna whack me?

Yeah, but, you know, that's stuck in my head.

Yes.

Yeah, I could see that it fired.

And wired together in your head, and it stopped you.

Yeah, yeah.

And I remember my piano teacher was there and watching this, and she said, that was horrible.

Yeah.

I mean, she was really upset.

And I mean, being a teenager, you don't know how to process that.

You.

You handle it.

But you really don't, you know, but when you're talking about the fear of being killed.

Well, I wasn't sure, you know, but it makes sense.

Yes.

Women are more vulnerable and they are also conditioned to not believe in themselves.

And even if their parents don't teach them that the bigger world tries to draw them into that and put them in their place.

Right,.

Exactly.

And so there's a way to get out of it.

And that is we, we pay attention, become self aware.

Pay attention to the thoughts that we're having.

That's the biggest one.

And focus on what we want and keep taking action towards the goal.

Keep your eye on the prize.

Yeah.

Wow.

These are some powerful perspectives, Suzanne.

Where can people find you?

Because I think that you can help a whole lot of women.

And we've just, we've just haven't even scratched the surface here.

I'm very happy to have.

I love helping people my and especially women.

I am [email protected] and please book a clarity session with me.

It's an hour of your time.

I'll ask you questions, I'll see what's happened where you're going and we can have a chat and see what's going on.

Do you have maybe a few nuggets that you can share with our listeners before we close on maybe how they can get empowered for today and really take some of those fears and just shove them in the closet?

Yeah.

There.

I also have some recordings on my website and on Insight Timer you can just look for Suzanne Longstreet.

So because I actually specifically around money, because what I've seen is that women who have had trauma or past challenges often will stop themselves from being bolder and therefore it does affect their revenue when they're an entrepreneur or even their income if they're in the corporate world.

And so those are on Insight Timer, which is an F free app.

But what the biggest thing is is honestly just keep paying attention to your thoughts.

And what is it that you're telling yourself and how do you describe yourself to your girlfriend and what are you saying?

Because Deepak Chopra says this, the unconscious mind is always eavesdropping on what the conscious mind is saying.

Because the conscious mind is the goal setter and the unconscious mind is the goal getter.

So you keep saying, well, I'm too stupid to make money or I this or I that.

The unconscious mind goes, okay, no problem.

If that's what you want, that's what we'll do.

So program yourself for what you want rather than what you don't want.

So paying attention to your thoughts, paying knowing that your unconscious mind is always listening.

Becoming more self aware of what triggers might be stopping you from having what you want and how you're feeling.

And the clues are the emotions that you're feeling.

Whoa.

Where's this fear coming from?

What's going on?

What just happened?

Pay attention to that.

This anger, whatever it is, just pay attention.

What just happened?

What was I just thinking?

And that will be a clue to help you to start to unravel what's really going on for you.

That's powerful.

Oh my goodness.

Suzanne, what is your website again?

Successandclarity.com thank you so much for sharing.

Your wisdom with our listeners.

What a great conversation.

I just loved it.

Thank you so much ladies.

I appreciate you having me here.

Yeah, thank you.

My pleasure.

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