In this inspiring episode of The Book of Balance Podcast, host Patricia Oholeguy sits down with Juliana Alcántara, a financial coach who turned corporate burnout into a thriving business helping families take control of their money with clarity and purpose.
Juliana shares her honest journey from her early days as a bank teller and Big Four accountant to launching her own financial coaching business while caring for a newborn. She opens up about what it’s really like to start a business before having it all figured out, and how motherhood reshaped her definition of success.
This conversation dives deep into money mindset, financial planning for families, and the power of building a business with authenticity. Whether you're still in a 9-to-5, planning maternity leave, or learning how to budget after a life transition, this episode will remind you that clarity isn’t found overnight it’s built through small, brave steps forward.
Juliana also shares tips for finding your niche, embracing imperfection, and leaning into community because entrepreneurship isn’t meant to be done alone.
🧭 5 Takeaways
- You don’t need to have it all figured out to start your business.
- Finding your niche comes through trial, error, and real-world feedback.
- Financial confidence starts with planning for life’s transitions, not avoiding them.
- Joining a supportive community accelerates clarity and confidence.
- Your business can evolve as you do — it’s a living, breathing process.
Juliana Alcántara is a financial coach who helps families and couples create practical financial plans that align with their life goals. With a background in corporate accounting and personal experience balancing motherhood and entrepreneurship, she empowers clients to manage money confidently through financial audits, coaching, and family planning programs.
You can reach her at: https://fhscoach.com/contact
Instagram: https://www.instagram.com/yourfinancialhealthcoach
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Instagram: https://www.instagram.com/precision.books/
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