On this episode of B.E.P Talks, I sat down with the incredible Tracy Repchuk—9-time bestselling author and international speaker—who shared her journey as a trailblazing woman in tech and business. We talked about pushing through gender barriers, the power of perseverance, and how she's harnessing AI and GPT technology to make business and life easier for entrepreneurs everywhere. Tracy’s insights on staying ahead of the curve and creating more balance are game changers. Ready to take a quantum leap in your business? Tune in and get inspired by Tracy’s powerful story and strategies for success!
Tracy generously shared a free resource for setting (and actually achieving!) your goals: freegoalplan.com. If you’re ready for personalized support in goal-setting or want to use AI as a true business accelerator, don’t miss out! For more ways to connect with Tracy, please visit: https://TracyRepchuk.com
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Well, hey there and welcome to this edition of Bepp
Speaker:Talks, where amazing people from all
Speaker:industries, all professions, all ages, all stages
Speaker:of their career come and share their beliefs,
Speaker:experiences, and passions in such an
Speaker:authentic and generous way so as to inspire
Speaker:you, motivate you, educate you, sometimes even to
Speaker:entertain you. And we've never had an exception and we are not
Speaker:going to have an exception today. That I can assure you. I'm going to give
Speaker:a very brief introduction here because there is so much to say
Speaker:about Tracy Repchuk. Tracy is a woman that I've had
Speaker:the privilege of knowing for a number of years and actually working on a
Speaker:couple of different projects with. She just never ceases to
Speaker:amaze, always ahead of the time,
Speaker:ahead of the curve. I want to get in a little bit into her head
Speaker:here and find out how she has that superpower. So join me as
Speaker:we welcome today's guest on Bev Talks, Tracy Repchuk.
Speaker:All right. Thank you for having me, Beth. So excited. I am so
Speaker:excited. And as I mentioned to the audience, we have had
Speaker:two opportunities to work together, and I've had the honor, the privilege, and
Speaker:the pleasure of getting to know you to the point that I am going to
Speaker:feel free to call you my friend. Absolutely. We have
Speaker:supported each other. Thank you. Means so much to me.
Speaker:What I said and what has amazed me about you
Speaker:from the day that I first didn't even actually meet you, but
Speaker:crossed paths in a different project,
Speaker:you have what I'm referring to as a superpower. How are you
Speaker:always so ahead of the curve? You have, you have,
Speaker:I'm not gonna say predicted things, but you have the
Speaker:power to envision things. You were a woman who was published in
Speaker:Forbes a number of times. You're a 9-time bestselling international author.
Speaker:You've spoken in 45 countries way before it was kind of—
Speaker:I don't even want to say a standard yet, but kind of traditional for women
Speaker:to do that. How? How?
Speaker:I don't know if I know the how, but I do have that
Speaker:ability to see something and say, wait a minute here,
Speaker:this is big. And it really started, you know,
Speaker:back in 1985, graduated from college
Speaker:at the age of 19. I started my own software company
Speaker:because I saw, of course, at that time that
Speaker:technology was at the forefront. And
Speaker:then, you know, hey, did technology and
Speaker:software development for major, you know,
Speaker:companies, lottery corporations, banks,
Speaker:governments, all sorts of, all sorts of things were going on.
Speaker:And then, of course, in 1992
Speaker:in sneaks this talk of the information
Speaker:superhighway, right? And then I was like, whoa, this is
Speaker:next. I shifted my entire company to the internet in
Speaker:1992. People didn't even know what it was yet, but
Speaker:I was already developing websites, which I saw were
Speaker:the new Yellow Pages. And so
Speaker:it kind of flows like that. Then, of course, the social media
Speaker:and then you know, all of the fax technology,
Speaker:handheld technology, and then ultimately when we hit
Speaker:ChatGPT. Unbelievable that you had—
Speaker:I'm calling it a superpower because I believe that it is, that you can envision
Speaker:the next thing. I just want to address one thing because most of
Speaker:our audience is women. What kind— did you
Speaker:have any kind of pushback playing the way you
Speaker:were playing? At that time, as a
Speaker:woman, at every pushback did you have from the boys? No
Speaker:question. I will never forget, you know,
Speaker:when I went into my first— I'll call it board meeting, right? I'm
Speaker:attempting to sell major software systems
Speaker:to companies way back in 1985. I'm
Speaker:19. I look like I'm 12, and then
Speaker:I'm a woman. Against 9 other men, uh, you
Speaker:know, Ward Mallett, Dunwoody, Microsoft,
Speaker:every major corporation was there. They would bring in like
Speaker:3 men to stand there and pitch the board of
Speaker:directors, which of course was, um, you know, 10 men
Speaker:50 and up. I was an absolute
Speaker:fish out of water, had no idea what I was doing.
Speaker:I was just passionate about what I could do for them. And
Speaker:that's, I think, part of, again, I'll call
Speaker:it that superpower, is I can invoke something that these
Speaker:men certainly could not. They had the facts, the figures, the thing, the
Speaker:resumes, the backing, the billions. And I had, oh my
Speaker:God, guys, you should see what this technology can do for you, right?
Speaker:And oftentimes that was the piece that would
Speaker:get me noticed and allow me to really
Speaker:penetrate into the market. But at the time, not only were
Speaker:those men against me, but often
Speaker:board members were. We can't have this young kid. We don't know where she's
Speaker:going. And honestly, that trend has continued
Speaker:through my entire career, especially when I became a speaker on
Speaker:the World Internet Summit with me and 15 other men. Wow.
Speaker:Wow. So what was, um,
Speaker:obviously your talent and your brainpower always has and
Speaker:always will speak for itself. What was
Speaker:the turning point and what gave you the, um,
Speaker:the perseverance? Because that was like you said, you were out of
Speaker:water. You weren't even feeling like you were swimming upstream. You weren't even in the
Speaker:water. So what was it that gave you that,
Speaker:the passion clearly, but the perseverance? Not to walk
Speaker:away? Yeah, yeah, honestly,
Speaker:again, it's a funny thing because there— I had
Speaker:no plan B, right? That I started a company, I'm
Speaker:19 years old, this is it, I'm an entrepreneur. Didn't even
Speaker:know what that word meant till my college professor was the one that told me
Speaker:I should be an entrepreneur. Um, and at that
Speaker:point, it was, it was, you know, live, survive,
Speaker:survive, survive. And I have survived every techno crash and
Speaker:recession, depression, when other major
Speaker:companies around me went down. And so
Speaker:perseverance is one thing, spotting trends is another.
Speaker:And I think it is always a belief and a faith
Speaker:in that what I'm doing can always
Speaker:help that person. And of course, I switched from
Speaker:corporations to focus on women, particularly women
Speaker:coaches, speakers, authors, to help them establish
Speaker:themselves, because I truly believe we're at a forefront shift
Speaker:where, of course, women are the power of the planet and we're the
Speaker:ones I think that are going to really start to create
Speaker:that shift in motion towards always playing for
Speaker:the betterment of everyone. Yes. Yes. And I could not agree
Speaker:with you more on that point that women have to
Speaker:realize the position that I guess we've always been in, the hand that rocks
Speaker:the cradle. Sort of a thing. But now I'm switching gears a little
Speaker:bit. Do you have a moment in time where you
Speaker:remember that being a woman was not
Speaker:the factor anymore, that you were accepted as an equal, that you
Speaker:became a go-to resource?
Speaker:I would say that moment came more so in the
Speaker:internet marketing arena when I was the only woman
Speaker:with 15 men. You know, that's how I've spoken in 45
Speaker:countries. On the World Internet Circuit
Speaker:Summit, the highest level you could accomplish as a speaker in
Speaker:that time. I did that for 5 years.
Speaker:It was quite a moment because
Speaker:that's where, yes, there was a lot of
Speaker:men that were not for me. They saw me as competition,
Speaker:which was absolutely ridiculous, but okay.
Speaker:But really, it was the audience that kept me going. Because
Speaker:there was women in that audience that were constantly
Speaker:getting misguided, um, from flash, you
Speaker:know, when I would be going out there and saying, look guys, here's the path.
Speaker:It's why I wrote that book, 31 Days to Millionaire Marketing Miracles, way
Speaker:back in 2006. It became the Bible of internet marketing
Speaker:because it was the A to Z steps. Um, so I took away— I
Speaker:put my programming logic because I graduated as a computer
Speaker:programmer into the industry. And
Speaker:at that point, people started to see me as a peer simply because
Speaker:I was closing from the stage at the level that the men were. And
Speaker:then all of a sudden I was like, whoa, okay, this girl can,
Speaker:can walk the talk, right? So, you know, it's always good to
Speaker:stand out. So as the only woman, you stood out.
Speaker:People may have said for the wrong reason, the right reason, whatever, but you stood
Speaker:out. You took you had the
Speaker:attitude. And that's, well, you had to have
Speaker:moxie to do that, a lot of courage. And you kind of made
Speaker:yourself a little vulnerable, I would say, out there. Not a sign of
Speaker:weakness, but a sign of strength and courage when you are able to
Speaker:put that out there. So here we are all these years later, all of your
Speaker:accomplishments later, do you find Is there
Speaker:still that resistance, the gender resistance? Are you still
Speaker:finding that to be out there? I, I'm
Speaker:not seeing it now. And that could be me, right? Yes. Yes.
Speaker:I'm like completely— I have put myself in a way,
Speaker:in a category of one. Doesn't matter what's happening out
Speaker:there. Doesn't matter what people think of me. Maybe that came with age and wisdom.
Speaker:41 years in business of experience. And so I am now in that
Speaker:position where I'm like, hey,
Speaker:If you want my help, I'm here to give it. If
Speaker:you don't, that's okay. You know, pick
Speaker:who is right for you. And, you know, and
Speaker:maybe that is really what, what has come
Speaker:to light now. And then I want to pick up where you mentioned that vulnerability
Speaker:point. Yeah. So massively, you
Speaker:are massively vulnerable when you're stepping up and being
Speaker:kind of a leader in an industry. It was always my mission to ensure
Speaker:Women got on that stage. Women became prominent in
Speaker:an industry that I was in, in the computer programming, in the software
Speaker:arena. All of these bigger visions were
Speaker:what was my driver in that it's not about me.
Speaker:It's actually about the bigger picture. But being vulnerable in
Speaker:that was constant. There were tears. There were
Speaker:crashes. There were absolute moments. And then I've got to say,
Speaker:how did I survive a lot of that? That came from my
Speaker:husband and business partner for for 30 years who
Speaker:was that support system, who was that person I could call. And I
Speaker:would, you know, be absolutely devastated. And
Speaker:he would say, no, don't worry, small blip, something
Speaker:that, you know, and so it is important to have that
Speaker:infrastructure if you can. Well, and I want to say on behalf of so many
Speaker:women, thank you for bearing the labor pains
Speaker:that birthed so much opportunity for so many
Speaker:more. Truly, thank you.
Speaker:So let's go back to your superpower.
Speaker:What's coming? What are you seeing over the next
Speaker:horizon, if you want to share it? Really,
Speaker:I mean, obviously we're currently bombarded now
Speaker:with AI technology, you know, the ChatGPT
Speaker:concepts. As
Speaker:fast as we were social media, as fast as we were
Speaker:internet marketing in their days, right? This is now
Speaker:at that thousandfold. So really what I see now
Speaker:is a calibration and a better understanding on
Speaker:how can businesses, how can we as a society
Speaker:properly leverage AI technology, of course, for the good
Speaker:and the betterment of our businesses, our company, customer service,
Speaker:All of these things, I really feel we are now going to be
Speaker:taking that time to digest and
Speaker:settle on how can we make our
Speaker:life easier. It was said back in the '70s when the computers were
Speaker:coming out, our life is going to be so simple now. Computers are going to
Speaker:help us, you know, get a great lifestyle. Instead, they've done
Speaker:the reverse. And I think AI technology now is that
Speaker:moment in time where we can have a 20-hour work week, we can
Speaker:have a work-life balance, we can have at all. Wow.
Speaker:A 20-hour work week. And it's funny, I just spoke to someone
Speaker:over the weekend about that work-life balance theory.
Speaker:Does it exist? Is it real? I think it definitely
Speaker:impacts women so much more than men and trying to
Speaker:balance everything. And when you're balancing, it's never like this. It's
Speaker:still always kind of like this and prioritizing, which
Speaker:women, I think, are so innately good at of
Speaker:stepping away and reorganizing,
Speaker:reprioritizing. So
Speaker:ChatGPT, you know, I'm not a tech person.
Speaker:I am so not a tech person. I mean, I still think when I turn
Speaker:my computer on every morning, oh my gosh, did I just blow the fuses at
Speaker:the Pentagon? You know, I think like I have that kind of power when I'm
Speaker:touching buttons. So I don't. So how wonderful to know that there
Speaker:are people like you who understand it.
Speaker:The fear— I'll use that word, maybe a little bit of an
Speaker:overstatement, but is— are you sensing a
Speaker:fear that people have with
Speaker:ChatGPT as one and all of its parallel
Speaker:universe that it can be used for good,
Speaker:of course, like everything can, but that it's taking away a human
Speaker:touch in life and business?
Speaker:I think it's less fear and more confusion where we are
Speaker:right now. And I think that's
Speaker:why we really need to catch up on the
Speaker:educational element. And I'll say, like, the one thing I've done in
Speaker:my company and the one thing I've done for my clients in particular
Speaker:is I have created these things called GPTs. And they
Speaker:have revolutionized all my programs
Speaker:because what used to take, let's say, goals, setting goals, right? I
Speaker:used to take a week out the week before January 1st
Speaker:and we would set our goals in place. We would get our maps, we'd get
Speaker:our marketing. I created a GPT that can do that in
Speaker:15 minutes. And not only does it create your
Speaker:goals, but it's flexible, which means it sets your year pattern,
Speaker:it sets your month pattern, it sets your week pattern, it sets your
Speaker:daily pattern. All the things you need to do to accomplish this big goal
Speaker:that you have. But more importantly, if you're moving along
Speaker:and you hit February and then all of a sudden you're not where you should,
Speaker:it can now calibrate and readjust. I mean,
Speaker:that's one GPT. I have GPTs that lead gen. I have
Speaker:GPTs that create your, your premium offer.
Speaker:GPTs that find your exact target market and create that
Speaker:niche and create that brand and And I, I've
Speaker:just been writing and coding these GPTs now like crazy
Speaker:just to make someone else's business easier. So
Speaker:it took one of my programs, Quantum Leap Legacy, which used to take about
Speaker:2 to 3 months to get your offer organized, to
Speaker:get all these things in place— 7 days. We've got it from
Speaker:idea to 7 days launching because of
Speaker:GPTs. Took all the work and all the grind away. And
Speaker:that's the beautiful part that I absolutely love for
Speaker:particularly, um, uh, businesses, is that
Speaker:that's what we want to be leveraging it for. I don't care really— yeah,
Speaker:great, it does emails, it does little marketing things, and, you know, tweak
Speaker:stuff for you. No, this is about taking those
Speaker:pieces that grind your time and keep you
Speaker:stuck, overcoming those obstacles, moving it
Speaker:to the side so you can focus on what you need to focus on, which
Speaker:of course what you're master at getting on the
Speaker:phone, having conversations, and enlightening somebody about
Speaker:what it is that you can do for them, period. Wow. You
Speaker:know what? You encapsulated— it's not fear,
Speaker:and I said maybe that was an overstatement. It's confusion.
Speaker:That, I think, is what a brilliant statement.
Speaker:We don't know what we don't know until we find out we don't know. But
Speaker:there's ways of finding out how to get past that You
Speaker:create ChatGPTs? It's not ChatGPT, it's a
Speaker:GPT, which is, um, taking the
Speaker:engine of a ChatGPT, taking all of the
Speaker:technology that I have around certain pieces that I've
Speaker:had over 40 years, such as goals, such as creating
Speaker:irresistible offers, you know, all of these elements, such as
Speaker:finding your target market and creating like a mini
Speaker:program where all you have to do is go into it and say,
Speaker:okay, so here's what I want to do, here's what I want to
Speaker:offer, how— boom, here's your target market, here's
Speaker:where they reside, here's the offer you should be creating, here's the
Speaker:price you should be setting. All that's done now.
Speaker:OMG, it, it is, it
Speaker:really is. I, I'm excited because it takes my programming background
Speaker:and, and absolutely gives me the engine that I have been
Speaker:dreaming of to expedite the results of my clients, which is
Speaker:why everything I do now is called Quantum Leap. Because it takes you from here
Speaker:to there without all the steps in between. Oh,
Speaker:beautiful. And I just want to have more time to do other things than,
Speaker:than just working. So I mentioned that women and I
Speaker:think it's just built into our DNA of
Speaker:switching gears and that can be a dangerous thing because
Speaker:if you're trying that work-life balance and so many women working in the home
Speaker:and dealing with the family and all the other issues of a household,
Speaker:um, how important it really is to set those goals.
Speaker:And if you deviate from them, that you have a way to help people
Speaker:identify, okay, you know, off target, like our
Speaker:Google Maps, you know, make a U-turn, come back and get back on the right
Speaker:track. You can do that. I told you she had
Speaker:superpowers. I just learned of another one. Oh my gosh,
Speaker:that is, that is amazing. And I don't wanna sound surprised because
Speaker:If it were coming from anybody but you, I might be, but coming from you,
Speaker:Tracy Repchuk, I am so not surprised because you are always
Speaker:ahead of the curve. You always have that vision,
Speaker:sometimes a little scary for a non-tech person like myself.
Speaker:But I wanna say to the audience, knowing Tracy for a number of years
Speaker:now, the
Speaker:trust that I have in this woman that
Speaker:What she says is not woo-woo out there. It's real.
Speaker:It's in Tracy's world right now, and she can deliver it to your
Speaker:world. So all you have to do, like me,
Speaker:is be smart enough to connect and say how, where, when.
Speaker:We know the why. The why is very clear. And
Speaker:connect and take— I'm almost
Speaker:saying, should you lean back? Do you have like a super Do you have like
Speaker:an S on that beautiful red top that you're wearing? This is a
Speaker:superwoman with superpowers. We all need to take a,
Speaker:um, I don't wanna say take advantage, but bring Tracy into your
Speaker:life to make it easier and to accomplish more. Tracy, I know I
Speaker:can talk to you, um, on so many things, not just
Speaker:business, but family and our likes, because I've been blessed, as I
Speaker:said, to know you for a while. I can't thank you enough. And I
Speaker:can't urge the audience enough. All Tracy's
Speaker:contact information is below.
Speaker:Gift yourself the opportunity
Speaker:to work with this visionary who is
Speaker:ahead of the curve. You don't have to
Speaker:learn everything she knows, 'cause that would be impossible. I don't have enough
Speaker:time left to do that. Just let her become part of your life.
Speaker:Let her become part of your goals, your plan,
Speaker:and let Tracy help you move along so that you reach your goals.
Speaker:It's really as simple as that, is it not, my friend? It is.
Speaker:It's as simple as freegoalplan.com. And,
Speaker:and, and really, you know, get started. Take that first step.
Speaker:I want to repeat that: free goal, G-O-A-L
Speaker:plan.com. Free goal
Speaker:plan.com. We'll have it below. And,
Speaker:um, I think you're gonna see a lot of activity going to free
Speaker:goal plan.com. Tracy, as always, I thank you
Speaker:so much for being the person that you are, for being so open
Speaker:and willing to share your knowledge, your talents, well, your beliefs, your
Speaker:experiences, your passions. That's what Bev talks Beb Talks is all about.
Speaker:So I thank you. I thank you so very much. And to all of
Speaker:our listeners, please go there, get to know Tracy, bring her into
Speaker:your life, personal and professional. You will be glad
Speaker:that you did, and I can vouch for that. And as we always
Speaker:say at Beb Talks, may the best always be yet to come. And please
Speaker:come to Beb Talks, share your story, share
Speaker:your goals, Be a great light to
Speaker:others and feel really good for having done that.
Speaker:So until we talk again, as I said, may the best always be
Speaker:yet to come. Tracy Repchuk, you are awesome, and
Speaker:I thank you so much. Thank you, Beth. Have a blessed
Speaker:day, all. Bye for now.