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No. 102 How to Immediately Become a More Productive (and Better) Podcaster
24th May 2017 • The Showrunner • Rainmaker Digital LLC
00:00:00 00:33:58

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You want to become a better podcaster.

We know this because you’re listening to The Showrunner.

We also know that you fear becoming a better podcaster.

We know this because you must change to become better and to fear change is to be human.

But what if I told you that you only need to change one thing — one small thing — to achieve your goal of becoming a better podcaster?

Would you believe us?

You should. It’s not just theory; it’s science.

One small step really can change you.

Unleash the potent force of kaizen

Those are the first six words on the book jacket of One Small Step Can Change Your Life, the bestseller by Robert Maurer.

That is exactly what I want this episode to do: unleash the potent force of kaizen … in your podcasting.

Kaizen is a Japanese word that represents the process of achieving sustained success through small, steady steps.

The concept originated in Depression-era America before being introduced in Japan by General Douglas MacArthur after World War II. There, it took hold and became a driving force in Japan’s economy, which grew into one of the most robust the world had ever seen.

Now, thanks to books like Maurer’s, the concept has gone from macro to micro, and become a proven driver for individual development.

So, let’s go even more micro.

Rather than change your life (that’s what the book is for), we want to help you change as a showrunner — in one small but significant way.

Sometimes all it takes is one tiny step to propel you with momentum on a path of continuous development. But you have to take that first step.

In today’s episode, Jerod and Jonny give you a handful of ideas for small changes you can make right now that will improve your podcasting.

Thank you.

Listen, learn, enjoy …

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