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Creating the perfect lead magnet
Episode 324th November 2021 • Content 360 • Content 360
00:00:00 00:23:14

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In this episode of Content 360, we discuss how to create the perfect lead magnet. Lead magnets are a form of inbound market that drives leads into your business. This is an area that Talisa specialises in, as she creates a multitude of lead magnet strategies for her 10X clients.

A lead magnet compels your target audience to come to your website to download a valuable piece of content in exchange for their email address.

Topics covered are:

  • Different types of lead magnets to create
  • Benefits of creating lead magnets
  • Process of creating a lead magnet
  • Lead magnet best practice
  • How to keep your audience engaged through the buying cycle

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