Artwork for podcast Establish Yourself®: Clear Brand Messaging, Offers, and Systems for Coaches and Consultants
38. The New Way Lauren Gets Clients Without Proposals (Live Interview)
Episode 389th September 2025 • Establish Yourself®: Clear Brand Messaging, Offers, and Systems for Coaches and Consultants • Annie Franceschi | Brand + Business Strategist
00:00:00 00:16:28

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Ever wish you could stop writing proposals and still get amazing clients? Then you’re going to love this live interview.

In this special behind-the-scenes episode, I pull back the curtain on the exact client conversation I’ve led over 100 times, this time with a past student in my signature program.

Designer + consultant, Lauren, joined my Package Your Process™ Accelerator after hitting her limit with RFPs and custom proposals. What happened next? She booked 4+ clients on the spot—without sending a single proposal—and generated $30K+ in business from just ONE clear, packaged offer.

How'd Lauren do it?

And how do *I* get great feedback and testimonials by interviewing clients live?

Listen now to hear firsthand!

🎯 You'll Discover:

  • How to stop writing custom proposals (without hurting your close rate)
  • What makes a service irresistible (hint: it fits on one page)
  • Lauren’s journey from proposal fatigue to instant yeses
  • A behind-the-scenes look at the exact client interview process I teach

🎟️ WANNA LEARN HOW TO TURN CLIENT INTERVIEWS LIKE THIS INTO TESTIMONIALS?

Join me for "Get Better Testimonials: Pop-up Workshop"

DATE: Thursday, Sep. 25, from 12-1:15pm EST (plus 30-day replay)

Curious how to run a call like this with your clients... so you get better testimonials, more referrals, and deeper relationships?

I’ll walk you through the full system I use: interview questions, email templates, even an AI prompt to help you collect authentic reviews in your client’s voice.

👉 Get Better Testimonials by Registering Now

( https://www.greateststorycreative.com/popup )

💼 READY TO STOP WRITING PROPOSALS + PACKAGE YOUR SERVICES INSTEAD?

Loved what Lauren had to share about her results? I do this work 1:1 for you! Go deeper and walk away with your own branded, one-page service that books dream clients without proposals with Package Your Process™ with the Expert.

👉 Set a free consultation for Package Your Process™ with the Expert

( https://www.greateststorycreative.com/consult )


📝 KEY RESOURCES MENTIONED:


🎙 KEEP GOING! LISTEN TO RELATED EPISODES:

Testimonials / the strategy behind a live client interview like this:

  • Episode 37, "Why Asking for Testimonials Doesn’t Work (and What to Do Instead)"

Start packaging your expertise / Learn more about Package Your Process™:

  • Episode 11, "Custom vs. Packages? The Shift That Simplified My Services & Landed Dream Clients"
  • Episode 12, "Signature Offers Made Simple: 3 Steps to Package Your Expertise & Raise Your Rates"


👋 THANKS TO OUR FEATURED CLIENT:


#packagingyourservices #noproposals #clientinterviews #testimonialstrategy #brandingforconsultants #businesssystems #establishyourself

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