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Planning the Perfect Day
Episode 117th December 2023 • The Talent Trade • Southwestern Family of Podcasts
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Learn how to plan your perfect workday, including being effective vs. being efficient, working your recruiting desk like a retail store, "10 x 10s" and "process calls", following your energy, times when a plan itself isn't enough, and rewarding yourself with a little snack.

Discover what sets ThinkingAhead apart, hear stories from recruiters, and browse opportunities by clicking here.

Transcripts

Stephanie Maas:

Hi, and welcome to The Talent Trade. This is

Stephanie Maas:

Stephanie Maas, partner with ThinkingAhead Search. Today we

Stephanie Maas:

are going to talk about probably one of the absolute most boring

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topics that we could possibly ever talk about. However, it is

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probably one of the absolute most important topics. We hear

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it thinking ahead believes that there are four pillars to

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building a successful search desk, recruiting, marketing,

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managing the head game, and planning of all of those without

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a doubt, planning is the most boring of all. However, for me

Stephanie Maas:

personally, it is probably come my secret to success. And some

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folks have mixed feelings about planning, especially recruiters.

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I know a lot of folks that love the idea of, hey, my day will

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tell me what I need to do. I don't need a plan. I hear that

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often. Or I hear Hey, when you're overly planned, it

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doesn't allow flexibility. And I'm in search because I need the

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flexibility. I get it. I probably have heard every single

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reason why you shouldn't plan or be playing to the nth degree,

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which I personally believe in. But let me share with you some

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other folks who would disagree and see if you can't buy in

Stephanie Maas:

after these quotes. By the way, if you can't buy in after these

Stephanie Maas:

quotes, please stop the broadcast and move on about your

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day because the rest of it isn't going to help very much. All

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right. First, quote, failing to plan is planning to fail Alan

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like it. It takes as much energy to wish as it does to plan.

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Eleanor Roosevelt. Planning without action is futile. action

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without planning is fatal. Cornelius Fichtner plans are

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nothing. Planning is everything. Dwight D. Eisenhower. Dreaming,

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after all, is a form of planning. Gloria Steinem. This

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is personally one of my favorites. Never begin the day

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until it is finished. On paper. Jim Rome. By failing to prepare,

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you are preparing to fail. Ben Franklin. Setting a goal is not

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the main thing. It is deciding how you will go about achieving

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it. And staying with that plan. Tom Landry. If you don't know

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where you are going, you will end up someplace else. Yogi

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Berra a goal without an action plan is a daydream, Nathaniel

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brand that someone is sitting in the shade today, because someone

Stephanie Maas:

planted a tree a long time ago, Warren Buffett. It wasn't

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raining when Noah built the ark, Howard rough plan your work for

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today. And every day, then work your plan. Margaret Thatcher, a

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clear vision backed by definite plans, gives you have a

Stephanie Maas:

tremendous feeling of confidence and personal power. Brian Tracy.

Stephanie Maas:

Okay, hopefully those are enough to inspire you to think wow,

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maybe there is something to this idea of planning. If not, again,

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I would hit end here and move along about your day. If it is

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interesting, or if even before all those great quotes. This was

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something that you feel, hey, this truly does help me. But I'm

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either out of practice, I need help buttoning up on how to play

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on my day, or Gosh, I'm totally bought in. But I have no idea

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where to start. Let's spend the next 1015 minutes and talk about

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planning the perfect day. So a couple of things as it relates

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to planning the perfect day. And again, of course, this is for

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folks in the executive search business. I heard one time that

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there's a difference between being effective and being

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efficient. being effective is getting done what you intended

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to get done being efficient is doing it in a timely manner.

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That is our goal behind planning. We are trying to be

Stephanie Maas:

both effective and efficient. So the backdrop to planning the

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perfect day really comes from two main theories. One is the

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Steven Covey time management. It's working your four

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quadrants, important and urgent and the quadrants that come

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along with that to get the most out of your active workday. And

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then also to getting the most out of your inactive workday, or

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the times when it's more administrative, or behind the

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scenes etc. I heard many, many years ago, an analogy that

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talked about working your desk as if you were working a retail

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store. Most of us don't make calls at two in the morning or

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six in the morning or 10 o'clock at night at least we probably

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shouldn't be. So instead we work our desk with regular normal

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business hours, whether that's eight to six or nine to four

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personally That's my preferred schedule, whatever the case may

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be, those are the hours where we are, quote unquote, open for

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business, we are actively seeking business, what you do

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before you quote unquote, open your store, that's all your

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inactive activity, those are all the things you do to set up to

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be open during the day, we're going to talk in great detail

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what those activities actually are. But that's where a lot of

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this is coming from is just doing the things that you should

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be doing them when you should be doing them. The second

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philosophy behind this planning is working in time box, there's

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been a ton of study that shows that when you batch like

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activities, you become more effective and more efficient. So

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instead of literally bouncing around, and I think about you

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might remember it from when you were a kid, you go to a looks

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like a gumball machine. But instead of being gum, it's

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those, you know, little rubber balls, and they are super

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inexpensive, 25 cents, maybe, but kids absolutely love them.

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Because they are super, super bouncy. And when you let them

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off, they literally will bounce all over the place for minutes

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on end, when you're not playing. And that is often what our day

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looks like. What I'm going to encourage you to do is imagine

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you're trying to hit every surface of this small room. And

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instead of just walking in and throwing the ball, you

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continuously aim in one section until every section is covered,

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then you move on to the next. Now with that being said, we

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don't work for endless hours without taking a break, we

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really do typically have about depending on the person, a 45

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minute to 120 minute span where we can actually stay focused. So

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your time blocks, I encourage you to play in your time blocks

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in one or two hour increments whatever brings you the most

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focus and efficiency. So let's dive in. With those two

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philosophies. What does the perfect day for a recruiter look

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like? I'm going to use ours. But again, feel free to adjust as

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what works best for you. So here are thinking ahead, one of the

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things we like to do is jump right into our day, get on the

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phone as fast as possible. To start our day between 8am and

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10am, we are committed to something called a 10 by 10,

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which is 10 calls by 10am. Doesn't matter what these calls

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are, if you'd like to jump in marketing calls are hard for

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you. So you do your 10 marketing calls first thing in the

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morning, great. For a lot of us we like to kind of ease into our

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day and cold calling isn't how we do that. So we set up what we

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call mini calls. Those would be things like delivering offers

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follow ups from offers that were delivered the day before, we can

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also schedule in there prep calls, follow up calls,

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reference check calls, warm calls, whatever the case may be.

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But the idea is those first two hours of the day, we immediately

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jump on the phone and start to create some momentum for the

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day. That's from eight to 10. Then from 10 to 12, you have a

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batch of either recruiting calls, or marketing calls, it

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doesn't matter which it is you follow your energy, whatever

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serves you best. What if you're doing recruiting calls, they

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need to be recruiting calls that are dedicated to one search. So

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you're not then making 10 or 15 calls or 20 calls on five

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different searches. But rather, Hey, these are all going to be

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recruiting calls for search ABC, then from noon to one. And I'm a

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huge believer in this huge. from noon to one, you walk away. This

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for me personally is a great time to go work out. By now I've

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been on the phone for almost four hours, I need to mentally

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disengage so I don't burn out. I need to use a different part of

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my brain. Again, for me, it's a great time to go work out

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whether it's to get outside and take a walk, go lift some

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weights, whatever the case may be whatever works best for you.

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But get up get away from your desk and go do something else.

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Now sometimes I'll have people say well, hey, how about I get

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up and just go watch a training video. Okay, maybe. But what I

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really like you to do is completely disengage from the

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day, your brain needs a little bit of arrest for you to have

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the strong afternoon that you want. If you're super crunched

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on time and you can only do this for 30 minutes. That is

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perfectly fine. But this is a practice that if you get into

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getting up halfway through your day, walking away using a

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different part of your brain. You will find the rewards for

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that in the afternoon are incredible. So walk away, new

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new one. Come back. One day Three, again, recruiting calls

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or marketing calls. And they're batched, just like the morning.

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So if you're doing recruiting calls again, or for the first

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time, again, they're just calls related to one specific search,

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you're not calling different people for different searches.

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If you're doing marketing calls, and you need to organize those

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by types of folks, you're calling on types of

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organizations, batch them according to geography, whatever

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the case may be, think about trying to be effective and

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efficient, then from three to five, this is where quite

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frankly, my energy starts to wane a little bit. Based on this

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schedule, even though I took a midday break, I have had the

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opportunity to put six hours worth of phone work into my day.

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So the idea of spending another couple hours in, quote unquote,

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cold call or slightly warm call, my energy is just low. So what I

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do instead from three to five, is we suggest that you set up

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what we call process calls. Now, if your energy really peaks in

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the afternoon, I suggest you move this to the morning. But

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know at the end of the day, you should have a number of calls

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and a phone call goal. That again, if you want to move this

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to the morning and make more calls in the afternoon, because

Stephanie Maas:

that serves your energy better, I'm totally fine with it. It

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just sets up a different level of discipline, so that your day

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never gets away from you without having to put in somewhere

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between 35 and 60 calls a day. So what a process calls if I

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process calls or any calls that you can schedule that somehow

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involve the process of the actual recruiting. So if you are

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going to be pitching a potential client on working with you,

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that's when you schedule it in the afternoon. During this

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process time. If you're presenting NPC candidates, this

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is a great time to do it. If you are doing preps debriefs,

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candidate profiles, whatever the case may be, but it's a call

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that you can schedule for me, that is a process call. And

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again, I set that out from three to five. Now, if you're newer in

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the business, you may not have the luxury of two hours a day of

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process calls, no problem, you're going to have to keep

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making regular cold calls or quote unquote, warm calls during

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that time. And that's okay. In the beginning, we are really

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trying to do as much outreach as possible. So that six months, a

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year, two years, five years down the road, you have worked your

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business in such a way that you can and do set up two hours of

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process calls most days of every week that you work, then from

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five to six, it's planning. Now I often get folks say, Well,

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hey, I don't need to plan for an hour. And I'm going to challenge

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you on that planning is a couple of different things. It is

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absolutely setting up the next day, not just in terms of what

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you're going to do. But do you know who you're going to call?

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Do you have their contact information? If you need to call

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50 people the next day? Do you know who you're going to call

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when you're going to call them and what number you're going to

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call that sourcing? If you don't know who you're going to call

Stephanie Maas:

then you need to do so sourcing? To me sourcing is a part of

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planning. Do you know who you're going to market to the next day?

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Do you need to do any research on those folks? To me planning

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involves all of those different things. I also like to take a

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couple minutes out of my planning to look back on my day.

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Hey, what did I accomplish today? Where are the winds? I

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also like to look for hated anything not go as I hoped it

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would? What can I learn from that? What can I do in the

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future to set that up? I do believe from an anxiety

Stephanie Maas:

perspective, you will be a better person to whoever you see

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after work your loved ones, family friend support group,

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whatever the case may be, when you can book end your day. Now,

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sometimes the nature of the beast is we do have to make

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calls at night. Or you know, we might have to do some sourcing

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after hours, whatever the case may be, that is fine. But the

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goal is to be able to work your day in a way that that is

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severely limited. Again, based on this schedule working eight

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to six, you have an opportunity for eight hours of phone time.

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If you need more than eight hours of phone time to be

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successful, please call me, I'd really like to talk about ways

Stephanie Maas:

that we can make you a little bit more efficient. So you don't

Stephanie Maas:

have to work quite so much. I'm not saying you may don't need

Stephanie Maas:

that time to do everything you need to do. But I'm saying if

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you can't get in 35 to 60 calls a day and eight hours of phone

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time. We're stalling out somewhere we need to address

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that. For the rest of us. Eight hours a day of being quote

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unquote, open for business is plenty. And in fact, for a lot

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of us We get really good at this. And we're so well planned,

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that we can accomplish in six or seven hours what most folks need

Stephanie Maas:

eight or nine hours. And again, that's where efficiency and

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effectiveness comes in when you work a consistent plan. Now,

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with that being said, a couple things to be mindful of, you

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know, part of it is just simply doing the planning, it'll be

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amazing how much more disciplined you will be and how

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much more you will get done when your plan. But we can't be

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naive. Having a plan isn't going to be enough. We also need a

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system to help us accomplish and stay dedicated to the plan. So a

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couple pointers on that, number one, eliminate distractions, if

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you every time, your email things that you have a new

Stephanie Maas:

email, if that pulls you off your plan, turn it off. I have

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really over the last several months gotten to this point

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where I felt like I was just so attached to my phone, it would

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freak me out to leave it in another room. Finally, I just

Stephanie Maas:

had this realization, you know what, if someone needs to get a

Stephanie Maas:

hold of me in an emergency situation, I'll just know it.

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People know how to get to me. Most of the time, though, I

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don't even know what the circumstances I mean, unless

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you're an on call doctor, they're gonna call you to save

Stephanie Maas:

lives, or first responder or you know, something in that genre,

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most of us can step away from our phone for 15 3060 minutes at

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a time and be just fine. So if your phone is your distraction,

Stephanie Maas:

then go do something else with it, put it on silent, turn it

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over whatever the case may be. If scrolling LinkedIn is your

Stephanie Maas:

distraction, then shut it down, take it off of your desktop,

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whatever the case may be, but know what your distractions are,

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and do your best to eliminate them. Another way to accomplish

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this is being well organized so that when you launch into a time

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block, you're already set up. If you need water, you've got water

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by your desk, if you need a list of names and phone numbers,

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you've got that ready to go. The idea is when you're in these

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time blocks, you have a get off the phone, get on the phone, get

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off the phone, get on the phone type of mentality. And it just

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gives you a little bit of hustle. Another suggestion is

Stephanie Maas:

some accountability. If you're new to planning, and you need a

Stephanie Maas:

little bit of help to stay committed to your plan, if you

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work well with your leader or manager, get them involved, give

Stephanie Maas:

them access to your calendar, show them what you plan on

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accomplishing the next day, ask them to hold you accountable,

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not in a micromanagement kind of way, but a supportive way. If

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your manager is not gonna be the person for you for that, but

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you've got a peer or outside the office as someone in your

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support group. Hey, I really need to follow my plan tomorrow.

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At the end of the day, would you please ask me, Hey, how did your

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plan go today? Whatever it might be that you need accountability,

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that helps tremendously. And then the last one. And I heard

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this in the last couple of weeks, and I thought it was a

Stephanie Maas:

really cool thing. It said, when you're trying something new, you

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will not continue it unless you can see or feel positive

Stephanie Maas:

reinforcement pretty much right away. So I like to be committed

Stephanie Maas:

with rewards. Now in my time blocks, they're pretty much back

Stephanie Maas:

to back. But I may need to take a five minute break in between

Stephanie Maas:

each call block, that's perfectly fine. Each call block

Stephanie Maas:

is two hours long. If it ends up being an hour and 55 minutes, I

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can easily accomplish what I need to accomplish during that

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time. So for me, I'm very food motivated. And for my health, it

Stephanie Maas:

serves me well to eat small little things throughout the

Stephanie Maas:

day. So quite frankly, a lot of my rewards are if I have a good

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time block, I get to eat a snack with that. I'm also a big water

Stephanie Maas:

drinker. By the way, I'm not like the super health nut.

Stephanie Maas:

There's just certain things I got to do here. But I drink a

Stephanie Maas:

lot of water during the day. So guess what, a lot of my breaks,

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my rewards are crazy as it sounds, I get up and get go to

Stephanie Maas:

the bathroom. I know that sounds ridiculous. But sometimes that's

Stephanie Maas:

what it is. For me. Sometimes it's responding to a text, I

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really try not to let those rewards take more than five

Stephanie Maas:

minutes, because then it becomes a distraction. But what ever

Stephanie Maas:

does it for you. I know folks that will work really hard for

Stephanie Maas:

you know, two hours and then they do a set of push ups to get

Stephanie Maas:

ready for the next called Walk. Or you know, they go take the

Stephanie Maas:

dog for a walk, which again, not a 20 minute walk, but a five or

Stephanie Maas:

10 minute walk just to get outside, get some fresh air,

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whatever it is that works for you. Be committed and use

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rewards. So you get that instant feel good about what you're

Stephanie Maas:

doing. If accountability is a I'm going to text somebody and

Stephanie Maas:

tell them I just rocked those calls. And you know I've told

Stephanie Maas:

them hey, I'm going to text you text me back a thumbs up or you

Stephanie Maas:

know, celebration, whatever they whatever you need, but make sure

Stephanie Maas:

you have those rewards setup as well. You don't immediately send

Stephanie Maas:

to your brain positive reinforcement for your

Stephanie Maas:

commitment to your goals.

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