If storytelling is so essential, why does nobody actually do it?

Brian, Jo, and Francisco break down what a real story actually is, why most people avoid them, and how to use stories without sounding like you’re performing.

We discussed:

• What actually counts as a story
• Why facts fade but examples stick
• Why “let me tell you a story” kills the energy
• The power of specifics
• Case studies vs. real stories

🎙️ The SpeakerPath® is a podcast hosted by Clarity Up, a boutique message design firm that teaches smart people how to explain their big ideas to the rest of us. Learn the science, art, and business of professional speaking.

Connect with our hosts:

🔹Brian Miller, Founder & Principal Messaging Consultant: https://linkedin.com/in/brianmillerspeaks

🔹Francisco Mahfuz, Story Specialist & Lead Consultant: https://www.linkedin.com/in/fmahfuz/

🔹Ioana (Jo) Jongsma, Presence & Performance Coach: https://www.linkedin.com/in/ioana-jongsma/

#storytelling #publicspeaking #communication #clarity #leadership #speakerpath #thoughtleadership

🔗 Links

Work with Us: https://www.clarityupconsulting.com/

Join The SpeakerPath Community: https://thespeakerpath.com/