This week, Sarah is joined on the podcast by Aiala Icaza González, to discuss the importance of people skills and how building relationships is essential for a career in SEO.
About Aiala
Aiala started working in SEO in 2012 in Berlin, throughout her career she’s lived in cities such as Kuala Lumpur or Dubai and has worked agency and client side.
Some of the clients she’s worked with range from food aggregators to multinational beauty brands, luxury cars, regional banks and telcos.
Aiala has a passion for training and imparting knowledge across SEO, Paid Media and digital strategy, taking complex information and making it easy for anyone to understand.
Where to find Aiala
Aiala Icaza González on LinkedIn
About 'The SEO Mindset' Podcast
Build your inner confidence and thrive.
The SEO Mindset is a weekly podcast that will give you actionable tips, guidance and advice to help you not only build your inner confidence but to also thrive in your career.
Each week we will cover topics specific to careers in the SEO industry but also broader topics too including professional and personal development.
Your hosts are Life Coach Tazmin Suleman and SEO Manager Sarah McDowell, who between them have over 20 years of experience working in the industry.
Sign up to be a guest on the podcast here.
Get in touch
We'd love to hear from you. We have many ways that you can reach out to us to say hello, ask a question, or suggest a topic for us to discuss on a future episode.
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Resources used for episode
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