What if that persistent idea, inner knowing, or urge to write is actually a calling you are meant to follow? In this episode of Leading Visionaries, host Anjel B. Hartwell sits down with Wiebke Tasch, founder of Digital Authors LLC.

Wiebke shares her own lifelong calling to write, beginning with short stories at age nine and eventually leading her into publishing and entrepreneurship. She explains how a calling can show up as restlessness, intuition, or an inner knowing, and why ignoring that calling can prevent an important message from reaching the world.

Whether you have been carrying a book idea for years or are simply feeling called to bring a bigger vision into the world, this conversation offers practical encouragement for taking the next step.

What You Will Learn:

How to recognize the difference between a passing idea and a persistent calling to write.

Why trusting your intuition can be an important part of bringing a meaningful message into the world.

How meditation and quiet reflection can help clarify what you are being called to create.

Why your life experiences, challenges, and knowledge can become the foundation for a powerful book.

How market research can help determine whether a book idea has demand and revenue potential.

Why positioning a book for the right audience does not require compromising its core message.

How authors can use market analysis to identify niches, competition, and opportunities.

Why the work involved in publishing a book does not end when the book is finished.

How building momentum around a book launch can help increase visibility.

Why the first several days after a book launches can be important for generating traffic and attention.

How becoming an author can represent a personal transformation as well as a professional accomplishment.

What aspiring authors can do to begin writing when they feel overwhelmed by where to start.

FAQ:

How do you know if you are called to write a book?

A calling to write a book can feel like a persistent inner urge, restlessness, intuition, or knowing that continues to return even when you try to ignore it. Taking time to become quiet, reflect, meditate, and listen to what keeps coming up can help clarify whether writing is something you are being called to pursue.

How do I know what my book should be about?

Start by looking at your own life, experiences, knowledge, challenges, and transformations. Consider what you have learned that could help other people and what message you feel compelled to share. Market research can then help you determine how to position that message for an audience.

How can I determine whether my book idea has market potential?

Market research can help you evaluate whether people are searching for your topic, how much demand exists, what competing books are available, and whether there is an opportunity to establish a strong position within a particular niche.

Connect with Wiebke Tasch

Digital Authors

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LVP 146 Wiebke

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Now, here's your host, Anjel B. Hartwell

Anjel: Welcome to another episode of the Leading Visionaries podcast, where we celebrate the ingenious, insightful, innovative, and inspired leading visionaries of our time, and provide our listeners with world-class examples of the kind of courage, clarity, and confidence it takes to bring visions into reality.

Her focus is on helping clients build authority, increase visibility, and create real business opportunities through their book. Welcome to the show, Wiebke.

Wiebke: Thank you so much for having me. Such a pleasure to be here.

Anjel: Yeah, my pleasure as well. So, I like to start with the conversation around vision. Somebody who's an author often has a vision of a book, or somebody f- outside of them will say, "You should write a book."

And so I'm curious f- about you personally, Wiebke, about your own experience with vision. Did you have vision as a child, or is vision something that kinda has come along as you have matured?

Don't, you know, waste your time and, uh, focus on something more serious." But I always had like a very like an inner calling to, you know, start writing. And I actually started writing when I was nine years old. Wrote my first little short stories, and then always kept like a journal and a diary. And then when I was 21, I started working for a newspaper.

So I always had this calling, and the interesting thing is when I'm working with people today, they usually also always have a calling. Like an inner an inner knowing. Something needs to like- transform them or something is in them which needs to get on paper. Mm-hmm. So I help people to also, like, get, get the stuff down.

And like- Mm-hmm ... I just know it from my own story and my own journey that there's something, maybe something higher and we are kind of the vessels to get some knowledge, you know- Mm-hmm ... on paper and into a book.

I know Germany it's maybe even stronger in the culture, but this idea that writing isn't serious. Like, I... Every big idea that ever came into being ultimately had to be put into writing in some form or fashion, even if it's, you know, a wild technology thing or something, you still have... Writing is part, is such an ingrained part of how things come out from the imagination and into the world.

So I'd love your thoughts on this idea of something more serious. I don't think there can be anything more serious than writing, frankly.

Um, and writing, yeah, it's my... I mean, everything comes back to writing. Even- If you, just like think about manifestation. Like if you write something down and have it on paper, there's something magical about it, just like the written word. And like a lot of, you know, teachers and scholars and every like higher education path goes back to writing, like writing a PhD, you know, writing your thesis.

Anjel: Mm-hmm.

Wiebke: So I didn't took it personally, but I had a lot of like, uh, resistance when I, you know, announced, "Okay, I'm gonna be a writer and I'm gonna like make a living out of writing," which I do today. Mm-hmm. Um, a lot of people said, "Yeah, but it's just an hobby," et cetera. So people didn't took me seriously, but- That's okay.

Anjel: But you took yourself seriously, which is-

Wiebke: I took myself seriously, yes.

Wiebke: Mm-hmm.

Anjel: And I've never written that book. That book was not written, but it put me, in my mind, into a place of thinking about books and writing books, and I have since written contribu- as a contributing author to many books and have written several of my own.

But I wanna ask you about, like how does the calling show up for you or for the authors that you're working with? And, and like can you describe it in a way so that if somebody isn't really sure they're, that they have a calling that, that we can help them get more surety?

Wiebke: Yeah. Beautiful question. Um, and very important question because I feel it's so hard to pinpoint it.

So, and it just, there's, there's this ... The best way I can describe it for myself is there's like an inner knocking. You know? Something just knocking and keeps knocking until you stop and sit down and listen to it. And if you ever feel this knocking and restlessness, I would suggest go into meditation.

Not too seriously sometimes, but you know. Just listen what comes up. And I just worked with a client. She ... So she's a retreat she, she offers retreats here in Mexico. And she works with El Ninos, and so El Ninos are actually mushrooms. So she offers like mushroom retreats for people for their inner healing and she, She just wrote it with the ninus, you know, with like the mushrooms.

And so because this opened kind of a portal for her-

Anjel: Mm ...

It was so interesting. And then I had another client from Switzerland actually. She she just got the ideas from a meditation, and she went on like sweat logs, um, a lot and just connected with, with her inner calling and start writing it down, and it's took her like two years actually to like- Mm

bring everything on paper. So the journey is different. I guess your calling is also different, like how you connect, uh, with the spirit world. But I'm pretty sure if you ignore it and if you don't listen, like the knocking gets more intense.

Anjel: Mm-hmm. Yeah. Well, and, and a lot of the people who are listening to this show you know, they are considering themselves leading visionaries or leaders of other visionaries.

Oftentimes you'll have a calling to create, like I like to say, to create conscious change in the world in some way. I wanna talk about this idea of ignoring the calling, and for you it felt like something was gonna die within you. Like, let's talk about why you'd wanna not listen. You know, why you'd even contemplate not listening.

And then you know, what you've done to help yourself have the courage to listen.

And like you said before, it's not just like writing a book, it's like the message is important. Like what are you writing? And usually when you have a calling, spirit wants you to bring a message and this message is usually super important and transform other people's life.

Anjel: Yeah.

Wiebke: And so it's the biggest gift when you start listening to it and trusting it and even if you don't see the outcome and just go step by step because it's, it's not like, you know, writing a social media post, it's a book, you know?

Like maybe your husband says, "Yeah, what is this BS?" You know, you have to do other stuff, et cetera. And it's also, it feels, it can be risky, you know? Mm-hmm. Like writing a book takes like time. Mm-hmm. You might have not so much time for your family anymore or you know, you have also like a full-time job, et cetera.

Anjel: Mm-hmm, mm-hmm.

Wiebke: And what did you overcome? And how can you use this knowledge to serve other people?

Anjel: Mm, beautiful. We're gonna take a quick break. When we come back we're gonna let our listeners know where they can find out more about you. Right now listeners though, if you are a leading visionary or in the role of leading other visionaries and you're interested in finding out more about how you can receive support for getting your vision out of the air and onto the ground in a way that's both impact and income producing, the best support is found in collaboration with other leading visionaries which is why we've created the Creative Age Leader Lab.

Discover more about this opportunity at leadingvisionariespodcast.com/creativeageleaderlab. Consider joining our community and sharing your feedback and takeaways from each episode. Be sure to share this show in your own spirals of influence with the people who you think might benefit from our content.

Ad: The Leading Visionaries Podcast is brought to you by the Creative Age Consulting Group. Are you the one who thinks differently? Who is called to create a significant conscious change in the world? Who is seeing and dreaming of a better way for your industry, your community, humanity? Creative Age Consulting Group is hired to guide leading visionaries just like you, who want to break through the static in order to clearly express and confidently enroll support for their vision in a way that makes it inevitable that it will come to pass.

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Wiebke: Yeah, I would love to. Mm-hmm. So I created, like, a market analysis for everybody who has, like, a book idea or feels this calling and they don't know how to start. What I'm offering is, like, a free market analysis, and I'm checking the market for you. Because it's, it's one thing having, like, a book idea and wanna write something, and another one to see, like, are...

Is there, like, any demand? Is there any potential? Are people really searching for it? What is, like, the revenue potential? Can you make money with it? Like, is there... Is the competition too high maybe, so you don't have, like, any space? Or, like, a first time author has, like, a hard time to occupy the, a genre, a niche, or is there, like, enough space?

Anjel: Beautiful. I love it. So we will have that for you. That special link will be in the show notes. So interesting, one of the things you said that you do with this, um, market analysis is see if there's demand. And at the same time we're, we're talking here about innovation and change and, you know, calling and, you know, something that maybe somebody's never heard of before or never done before.

So what do you do with the authors who come to you with, like, really groundbreaking, you know, unusual callings?

And so she came to me with like a, kind of like a short e-book, and then I did the market analysis for her and just helped her a little bit, like reposition her based on the market founds. Obviously the, the core message s- always stays. Like I'm not here to tell nobody how they should write their book.

Mm-hmm. Because, you know, this is also a big part on book publishing. You wanna have a lot of traffic and enough like demand for then later people... in order for people later to find, find the book and find you, and, um, you growing as an author and growing audience.

Anjel: Mm. So one of the things that I recognized when I became an author, I remember my first book when it came.

You are becoming. You're not only telling your story, you're not only sharing you know, your wisdom, you're not only answering your calling, but you're actually becoming something new. You become an author. And I remember when the book first came that my imagination of what was gonna happen with the book and what actually happened with the book were two different things.

So I'd love to hear how you support your authors once the, once they've become an author, once the book is done, because that's really just the beginning. It's not the end of the, the game.

Wiebke: Yeah. So, there are like two- big steps in like becoming an author, I feel like. And just, this is just like the process of publishing.

Anjel: Mm-hmm.

Wiebke: Because the Amazon algorithm, and also like Barnes & Noble, it's like in general like the, like the book retail algorithm are built like this.

It, it's usually depends on the book and the author, but we're having like a three-step thing like every month before, you know, creating something personalized for the author and the, the, the book publishing, and then a month before pushing everything with ads, and like a month after the launch also like still pushing ads, and then helping them to really, you know, bring in a lot of traffic to the first five days.

And in the long run how I, like I usually stay connected with all the authors through my email list and like through personal contact, and people when they reach out and ask me some maybe, you know, some strategy, I'm always here, here to help. And just the process of like publishing a book, it's so intense and so deep.

Yeah, it's, it's like an ongoing journey. Beautiful. Well, let's talk about that little piece. You know, you're an author yourself, but then you decided to help other authors. So what was... What inspired you to become a leader leading others, you know, in this journey?

This actually came to me. I never decided I want to be a leader.

And I love it, and I never thought I'm gonna be, like, an entrepreneur, you know, leading a team and, like, helping other people publish, but I absolutely love it.

Anjel: Beautiful. Well, sometimes when you follow your calling, you discover things that you didn't know that you would fall in love with.

Wiebke: So true.

Anjel: And so, uh, following your heart is absolutely important.

We've got a, a couple minutes left, Vibhka, so in the last couple of minutes, if there's somebody out there who is listening that is feeling that calling to write what would you like them to know?

Wiebke: Keep listening. Never ignore your, your inner calling. Maybe start working with your subconscious a little bit.

Mm-hmm. And this is a... It's such a good exercise to really connect and, like, keep, keep going or start writing.

Anjel: Mm-hmm. Beautiful. Well, and for those people like myself, that if as soon as I touch the computer my hands automatically go in the wrong direction write it down in a journal by hand, right?

Wiebke: Yeah.

Look for the handle @leadingvisionariespodcast across all the major platforms. Thanks for tuning in. Keep your eyes, ears, and hearts open. And remember, you are here to create conscious change.

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