Join host Jen Blandos as she sits down with Lucy Bradley, a seasoned entrepreneur with a 20-year journey in the UAE. Lucy shares insights from founding the marketing agency Plug and her work supporting female entrepreneurs through Female Fusion. They discuss the importance of authenticity, networking, and clear messaging in business. Tune in to discover networking tips, common mistakes to avoid, and strategies for business growth through meaningful connections. Lucy also highlights the power of networking on LinkedIn and encourages listeners to join Female Fusion events for inspiration and collaboration.

Takeaways:

• Authenticity Matters: Honesty and clarity are crucial in business. Building a good reputation relies on authenticity.
• Effective Networking: Clear messaging is key in networking, and it's essential to convey your message concisely. Networking is vital for business growth, so make an effort to connect with new people.
• Networking Strategies: To succeed in networking, arrive early, meet new people, and focus on building connections, not just selling. Avoid common mistakes like being shallow or overly aggressive in follow-ups. Ask questions, make referrals, and leverage platforms like LinkedIn for growth and collaboration.

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