Shownotes
In this episode, Lindsay Weisgerber, COO of Gundir, shares insights into the evolving landscape of direct mail marketing, Gundir's innovative solutions, and strategies for success in 2026. Discover how targeted segmentation, testing, and omni-channel orchestration are transforming direct mail's role in modern marketing.
Chapters:
- 00:00 Intro
- 02:28 Lindsay Weisgerber's Career Journey
- 11:14 Understanding Gundir's Unique Approach
- 14:36 The Evolution of Direct Mail Marketing
- 17:26 Gundir's Solutions for Diverse Client Needs
- 24:29 Success Stories from Gundir's Clients
- 30:31 The Importance of Testing and Attribution
- 34:12 Trends to Watch in 2026
Get in Touch with Lindsay:
LinkedIn
Resources:
Gundir Website
Postalytics
More About Postalytics:
Postalytics Website
LinkedIn
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